ODM, OEM two professional terms, Taiwan cross-border sellers are often confused? This is not just a question of definition of terms, but also about your product development strategy and brand development direction! Today we will bring you an in-depth analysis of the essential differences between these two modes of OEM.
OEM (Original Equipment Manufacturer) focuses on "pure OEM", like Foxconn's production of parts for Apple, with high flexibility for customization, but without R&D design. ODM (Original Design Manufacturer) is "from development to production all in one hand", like Samsung for Apple to provide OLED panel technology and production.
What makes people fall through the glasses is that many brands in the choice of OEM mode, even only look at the price and ignore the long-term development! In fact, there are no absolute advantages and disadvantages of these two modes, the key lies in your enterprise resources and product demand. If you have strong R&D and design capabilities, OEM may be more suitable; if you want to focus on brand marketing and sales, ODM is a wiser choice.
The OEM process can be roughly divided into six steps: confirming requirements, sampling and testing, confirming the final version, deciding on packaging, mass production process, and shipping. This may seem simple, but each step may affect the final product quality and time to market.
Did you know that more and more OEMs and ODMs are looking to brand themselves? In the face of fierce market competition, more and more OEMs and ODMs are seeking brand transformation! Through the Amazon Global Store, many Taiwanese manufacturers have successfully established their own brands, avoided vicious price wars, and tapped into the global market.
Want to transform from OEM to brand owner? Scan the green circle and join our LINE friends for professional guidance:https://line.me/ti/p/g2Vc38nLnR
# Cross-border E-commerce # Amazon Global Store #ODM OEM #OEM Manufacturing # Brand Transformation # Taiwan Manufacturers # Cross-border Entrepreneurs # Smart Taiwan
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