Can an overseas company certify a WeChat public number?
For many overseas companies, having a WeChat public number that operates in the Chinese market can be very important. Not only can it help them to establish closer ties with their Chinese customers, but it can also help them to build a good brand image in the Chinese market. However, it is not always easy for overseas companies to operate a proper, certified public number on the WeChat platform.
First, let's take a look at the WeChat public number authentication process. There are two types of WeChat public number authentication: individual and enterprise. For overseas companies, the most suitable type is of course the enterprise type WeChat public number. For enterprise type WeChat public numbers, you need to provide your company's business registration certificate, tax registration certificate, and authorization documents that match the applicant. This means that if an overseas company wants to operate a legitimate, certified public number on WeChat, it needs to register a company in China and complete the appropriate business and tax registration procedures. This is a huge hurdle for many overseas companies.
Secondly, even if an overseas company registers a subsidiary in China and completes the corresponding registration procedures, it does not mean that it can easily be certified as a WeChat public number. According to WeChat's official regulations, companies applying for certification need to fulfill a series of conditions, such as the company must legally exist and comply with the relevant laws and regulations, the company's main qualification must be legal, and the company must have a certain scale and influence. These conditions will undoubtedly pose a challenge to many small overseas companies.
Overall, it is not impossible for an overseas company to operate a proper, certified public number on the WeChat platform, but there are many difficulties and thresholds. For many small overseas companies, it is not easy to complete the formalities and fulfill the corresponding requirements. Therefore, for these companies, it may be more flexible and efficient to consider other ways of promoting and marketing on WeChat, such as indirectly promoting on WeChat through partners or third-party organizations.
In conclusion, it is not impossible for an overseas company to operate a proper, certified public number on WeChat, but there are many difficulties and challenges to overcome. We hope that there will be more convenient solutions in the future, so that more overseas companies can enter the Chinese market more easily.