Solve the Amazon coupon stacking problem in three sentences!
The problem of Amazon coupon stacking is completely solved in three sentences! First of all, multiple coupons of the same type cannot exist in the same ASIN; secondly, "Order Smart Save" and "Reorder" coupons are the only exceptions; and lastly, the system does not check for overlapping coupons with other promotions. These are the key points that Taiwanese cross-border e-commerce sellers must master!
What's even more remarkable is that the Amazon platform designed these rules to ensure the customer experience while protecting sellers' profits from excessive discounts. For example, if you allow 10% and 15% coupons to be used on top of each other, customers will enjoy a discount of 25% at checkout, which may seriously erode your profit margins, especially for cross-border products that do not have high margins.
But how does it work? The OrderSmartSave and ReorderSmart coupons can indeed be set up on the same ASIN at the same time, as they apply to different purchasing options. "Reorder coupons can only be used on one-time purchases, while OrderSmartSave coupons are designed for subscription-based purchases.
Let me give you a real-world example: Suppose you have both a 10% "Reorder" coupon and a 20% "Order Smarter Save" coupon on the same hot-selling product. When a customer has both coupons:
- If you choose "One Time Purchase", you will get 10% discount.
- 20% discount if you choose "Order Smart" subscription mode
Don't miss this important point again! It's also worth noting that the Amazon system does not check to see if a coupon overlaps with other types of promotions (such as limited time promotions). This means you can run multiple promotions at the same time to maximize exposure and sales opportunities for your cross-border products.
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# Amazon Sellers # Cross-border Ecommerce # Coupon Strategies # Ecommerce Entrepreneurs # Amazon Global Open Store