Amazon's AI shopping assistant Rufus solves sellers' problems in three sentences.

Three words to completely solve the seller's trouble brought by Amazon's AI shopping assistant Rufus: optimize product descriptions, focus on customer reviews, and provide real-life applications. Amazon's newly launched Rufus is not just a simple chatbot, but a revolutionary tool that revolutionizes the way consumers shop.

For Taiwan's cross-border e-commerce sellers, this means great opportunities and challenges. rufus allows buyers to ask questions directly from the Amazon mobile app, such as "What's the difference between a trail running shoe and a road running shoe? or "Compare a drip coffee maker to a hand brewer". The biggest problem is that if you don't have enough information about the product, you might lose out in the AI comparison.

Rufus is fully trained in Amazon catalogs, buyer reviews, community Q&A, and product detail pages, and is even able to integrate information from across the web to answer questions. This means that branded sellers must pay more attention to the accuracy and completeness of their product information, especially keywords that differentiate product features and benefits.

Rufus makes it significantly easier for customers to find the best products for their needs," said Amazon. For factory sellers and small to medium sized sellers, this is a great opportunity to increase the visibility of your products, but only if you provide high quality product information and genuine, valuable customer reviews.

Rufus is currently in small-scale testing in the U.S. market, with plans to roll it out nationwide in the coming weeks. Taiwanese cross-border sellers should start optimizing their product information immediately to prepare for the upcoming AI shopping era. After all, in the digital competition, the fittest survive and the quickest to adapt will stand out.

Do you have any questions that you would like to be answered immediately? Don't hesitate to add our LINE, the green circle is waiting for you:https://line.me/ti/p/g2Vc38nLnR

# Cross-border E-commerce # Amazon Rufus #AI Shopping Assistant # Product Optimization # Taiwan Sellers # Amazon Global Store # Cross-border Going Overseas # E-commerce Entrepreneurs #AI Technology # Product Description