Do you know what kind of Amazon products get more traffic support? The answer is those products with the little green wing logo! This green logo, known as Climate Pledge Friendly, is becoming a secret weapon for Taiwanese cross-border sellers to increase product exposure and sales.
The Amazon Climate Friendly Certification is an eco-friendly program launched by the platform to promote sustainable development, with the aim of helping environmentally conscious consumers find products that meet the standards more easily. And often products with this special logo will rank higher, and the higher the chances of consumers seeing them! According to the latest statistics, the average increase in page views of products that have obtained the Green Mark is 10%, and the percentage of traffic skew is as high as 15%.
At present, this certification covers a wide range of fields such as electronic products, textiles, food, furniture, cosmetics, etc. A total of 45 types of certifications are available, including 2 official Amazon certifications and 43 external company certifications. Among them, Carbon Neutral Certification has become the first choice of most cross-border e-commerce sellers due to its high passing rate and relatively simple operation.
Not all certifications are suitable for every product, how to choose the most suitable certification organization? The fastest way is to observe which certificates are chosen by competitors in the same category. If you are not sure, Carbon Neutral Certification is a more versatile option that is suitable for most products.
The application process consists of five steps: submitting relevant information, calculating your carbon footprint, purchasing carbon offsets, obtaining a certificate and applying for the Green Mark. Although this is not a mandatory certification, this small green label could be the key to differentiate your brand from others in the face of increasing competition from homogenized products.
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# Amazon Green Label # Climate Friendly Certification # Taiwan Sellers # Cross-border E-Commerce # Carbon Neutral # Sustainability # Amazon Global Store Locator # Environmentally Friendly Products # E-Commerce Entrepreneurs # Cross-border Brands
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