Taiwanese cross-border sellers who often have trouble finding quality international customers should pay attention! Through the integrated information content of professional B2B websites, your business will be able to find potential international buyers or upstream suppliers more efficiently, not only for domestic transactions, but also for expanding your business to the rest of the world. What are the benefits of B2B websites? How to plan your sales strategy for B2B?
B2B means Business to Business, which is an e-commerce model for businesses to serve businesses. You would never guess that the size of the B2B market in cross-border e-commerce has far exceeded that of the B2C market! Business-to-business cooperation usually requires a long decision-making process, including complicated cross-departmental communication and legal contract signing. In order to make the information transparent, it is especially important to unify the procurement information, financial flow and logistics.
The biggest problem is that many Taiwanese cross-border exporters do not know how to effectively enter the international B2B market. The world's leading e-commerce platform Amazon has launched a B2B service - Amazon Enterprise Purchase - that perfectly integrates buyer and seller information to meet the procurement needs of millions of enterprises around the world. 2021, its global business has exceeded $25 billion, and it not only provides support for a wide range of operational tools, but also high-quality logistical services, and a professional team in Taiwan to provide comprehensive support. We also have a professional team in Taiwan to provide full support.
Compared with the B2C model, the difference of B2B is mainly realized in the service target, decision-making process, gold flow and logistics management, B2B is facing enterprise customers, the decision-making process is long and complicated; while B2C is facing general consumers, the decision-making process is short and easy to be affected by the price or brand. This is why B2B requires a more specialized marketing strategy.
How to effectively market your business in B2B mode? There are three strategies that can really help you expand your business globally: first, organize professional presentations with detailed product reports and third-party certifications; second, participate in industry exhibitions to increase face-to-face networking opportunities; and third, register on a specialized B2B website such as Amazon.com. These methods can help Taiwanese manufacturers stand out in the international business environment.
The results are impressive! With Amazon Business Buy, you can directly reach millions of corporate customers around the world, including nearly 300 of the Fortune 500 companies, spanning government, healthcare, technology, industry, education, and other industries. You can also enjoy a comprehensive service system, including free operating tools, tax calculation, official logistics, etc., to help you build a solid cross-border B2B foundation and realize sustainable business growth.
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# Cross-border B2B # Amazon Enterprise Purchase # Taiwan Sellers # Global Open Store # Cross-border E-commerce # B2B Marketing # Corporate Sourcing # International E-commerce # Cross-border Branding # E-commerce Entrepreneurs
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