With these three tricks, I doubled the sales of my lifestyle products on Amazon!

With these three tricks, I doubled the sales of my lifestyle products on Amazon!

It's finally here! Amazon Global Store has officially released the "Living Department Store Category Strategy Manual", which is a boon for Taiwan's cross-border sellers! Based on the latest consumer trend insights and demand interpretation, the handbook analyzes in detail the selling points of nearly 100 products and is a must-have tool for e-commerce entrepreneurs.

Would you believe that the global home and lifestyle products industry reached US$644.9 billion in 2023 and is expected to grow to US$783.1 billion by 2027, with a compound annual growth rate of approximately 51 TP3 T. With North America and Western Europe dominating the market, and Asia-Pacific growing at a faster rate than the global average, there is a great opportunity for cross-border brand owners!

Don't hesitate to enter the lifestyle market! There are two consumer trends that are reshaping the industry: the 'green economy' and 'smart upgrades'.

In terms of green economy, Nielsen IQ report points out that 55% consumers worldwide are more willing to buy environmentally friendly products. On Amazon, environmentally friendly and durable outdoor camping products have been favored by consumers, a selling point that cross-border e-commerce sellers can't afford to ignore!

In terms of smart upgrading, consumers' demand for smart home is increasing, especially young users value entertainment and social functions, while elderly users are more concerned about health monitoring and safety protection functions. This differentiated demand is precisely the source of inspiration for brands to develop new products!

Amazon also thoughtfully provides official solutions such as Climate Commitment Friendly Program and Amazon Confirmed Fit to help sellers increase product conversion rates. These tools are undoubtedly a great help for cross-border entrepreneurs who want to stand out from the fierce competition!

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# Amazon Global Store # Cross-border E-commerce # Lifestyle Department Store Trends # Smart Home # Green Economy # Taiwan Sellers # Global E-commerce Platforms # North America Site


 

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