Three words to completely solve the Amazon seller traffic dilemma! First, get the climate-friendly green label; second, enjoy the platform 10% additional exposure; third, increase consumer purchase intention. When you are searching for products on Amazon, have you noticed the unique green wing logo on some product pages? This green logo, known as "Climate Commitment Friendly Certification", is quietly changing the ranking and exposure of products.
This certification program is designed to help environmentally conscious buyers find products that meet sustainable standards more easily. According to the latest statistics, the average increase in page views for Green Label products is 10%, and the traffic skew ratio is as high as 15%! For Taiwan cross-border sellers, this is a competitive advantage that cannot be ignored.
Amazon currently recognizes 45 certifications, including 2 official certifications and 43 third-party certifications. Among them, carbon neutral certification is the first choice of most cross-border e-commerce sellers due to its high passing rate and relatively simple operation. This certification involves measuring the amount of greenhouse gas emissions generated by a product over a certain period of time and offsetting these emissions by purchasing carbon credits.
The biggest problem is that many sellers do not know how to choose the right certification body for their products. It is recommended to refer to the selection of competitors in the same category, or directly choose the carbon neutral certification with strong versatility. The application process includes submitting information, calculating carbon footprint, purchasing carbon offset, obtaining certificate and applying for green label.
With the increasing competition of homogenization of products, this small green mark could be the key to make your brand stand out from the rest. Although it is not a mandatory certification, the traffic and conversion rate it brings is definitely worth investing in.
Do you have any questions that you would like to be answered immediately? Don't hesitate to add our LINE, the green circle is waiting for you:https://line.me/ti/p/g2Vc38nLnR
# Amazon Green Label # Climate Friendly Certification # Cross-border E-commerce # Taiwan Manufacturers # E-commerce Entrepreneurs # Carbon Neutral # Amazon Global Store Locator # Sustainability # Environmentally Friendly Products # Cross-border Brands