80% Amazon sellers fighting for traffic, the first step is wrong! While you're still racking your brain to optimize keywords, smart Taiwanese cross-border sellers have already received an additional 10% of traffic support from the platform through a small green logo. This green mark, called "Climate Pledge Friendly" (Climate Pledge Friendly), is becoming a secret weapon to increase product exposure and sales.
I didn't realize that this Green Label Certification has such a powerful effect! Amazon Climate Friendly Certification is an environmental protection program launched by the platform to promote sustainable development, with the purpose of helping environmentally conscious consumers find products that meet the standards more easily. According to the latest data, the average page views of products that have obtained the green label not only increase by 10%, but also the traffic skew ratio is as high as 15%.
What are the specific benefits of this certification? Firstly, buyers can directly filter products with the green label when searching for products; secondly, Amazon has a special section to display these products; thirdly, these products will gain an advantage in search rankings; fourthly, even though the price is relatively high, environmentally conscious consumers are still willing to choose these products; fifthly, Amazon provides free advertising kits to help raise the awareness of these products.
Currently, Amazon recognizes 45 certifications, including 2 official certifications and 43 third-party certifications. For most Taiwanese cross-border sellers, carbon neutral certification is the first choice due to its high approval rate and relatively simple operation. The certification involves measuring the amount of greenhouse gas emissions generated by a product over a certain period of time and offsetting these emissions through the purchase of carbon credits.
The biggest problem is that many sellers do not know how to choose the right certification body for their products. It is recommended to refer to the selection of competitors in the same category, or directly choose the carbon neutral certification with strong versatility. The application process includes submitting information, calculating carbon footprint, purchasing carbon offset, obtaining certificate and applying for green label.
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# Amazon Green Mark # Climate Friendly Certification # Cross-border E-commerce # Taiwan Sellers # Carbon Neutral # Amazon Global Store # Eco-friendly Products # E-commerce Entrepreneurs # Cross-border Brands # Sustainability