For Taiwanese cross-border sellers who want to enter the European e-commerce market, here's a great tip for you: don't be anxious or afraid, as long as you have the right knowledge of compliance, you will be able to open up this gold mine smoothly!
Compliance issues in Europe are complex and ever-changing, and many Taiwanese manufacturers and brands are often intimidated by jargon such as VAT, packaging laws, WEEE, CE marking and EU responsible persons. Did you know? These seemingly complicated compliance requirements actually have a clear way to deal with them!
The most confusing question I've noticed from many cross-border entrepreneurs is, "Do I have to fulfill every compliance requirement?" The answer is: it depends on your specific situation. For example, the first step that all European sellers must complete is VAT compliance, which includes the three major steps of tax code registration, full reporting and on-time payment.
Different types of sellers need to pay attention to additional compliance requirements. For example, if you are selling goods with packaging in Germany, you need to upload your LUCID registration number in advance; if you are selling electrical and electronic equipment, you need to provide your WEEE registration number. The biggest problem is that from June 5, 2023, Amazon may stop selling some goods that do not meet the WEEE compliance requirements.
Even more alarmingly, if you sell goods with the CE marking in the EU (such as appliances and toys) without a responsible person in the EU, this is an offense! You need to make sure that the goods have a responsible person in the EU and that the contact information of the responsible person is posted on the goods.
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# Cross-border E-commerce # Amazon Europe # VAT # E-commerce Compliance # Taiwan Sellers # Cross-border Brands # EU Responsible Persons
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