80% people choose products, the first step is wrong! Did you know that the shoes and decorations that sell well overseas can double the price difference when compared to the selling price of Taiwanese e-commerce? And there are many potential goods profit margins as high as 3 times! These are from the Amazon 2024 second half of the emerging stations list of hot items, such as Mexico Station, the first time to join the gold mine, so that Taiwan cross-border sellers at the same time to master the secrets of the Latin American market!
If it is said that "how bold a man is, how productive the land is", then doing the right selection and making good differentiation must be the strongest competitiveness to quickly enter the emerging sites. What's cooler is that this list has compiled more than 200 hot-selling items, covering more than 10 categories, so it only takes 10 minutes to fully analyze what to sell in the second half of the year at emerging sites!
With the upcoming peak selling seasons in the second half of the year (e.g. Christmas, Black Friday, Cyber Monday, and the unique promotional seasons of emerging sites, etc.), cross-border entrepreneurs can win at the starting line from the idea of product selection! Let's take a look together.
🔸 TIPS
Emerging Stations: Middle East (League of Arab States), Australia, Mexico (new)
Purchase index basis:
◾ Recommendation Index: A combination of Opportunity and Heat Indexes, with reference to a number of other parameters, including the category's station capacity, growth rate, and profitability of the selection, etc. The higher the star rating, the more recommended it is!
◾ Opportunity Index: The seller's penetration rate is the main reference, reflecting the seller's maturity and potential in this category. The higher the star rating, the greater the opportunity!
◾ Heat Index: the past sales growth of a specific period of time as a reference, the higher the star rating, the higher the heat!
As a new cross-border blue ocean, emerging markets continue to maintain a high and stable growth trend. Therefore, the higher the Heat Index and Opportunity Index here, the better it proves the development trend and potential of the product segment in the emerging sites.
Mexico Station Analysis: "Layflat Economy" Business Opportunities Abound
It is said that Latin America is a passionate region, when it comes to Mexico, the delicious Taco comes to mind, and the most eye-opening thing is that the consumers here are no exception, they love life, and they are even more enthusiastic about "laying flat", so leisure, home, and cost-effective ratio have become the first choice for online shopping. For example, they prefer to buy daily necessities through online shopping, such as cosmetics and personal care products; at the same time, the demand for family-based consumption is higher, such as home entertainment equipment, home appliances, and even home office supplies demand has risen sharply. From the website's point of view, product preferences and concerns are slightly different:
🔷 High demand for toiletries:
Daily care products such as shampoo and conditioner have high Suggestion Index, Opportunity Index and Heat Index, indicating the importance of daily care products in the market.
🔷 Home and toy items are important seasonal choices:
Part of the home and toy products will welcome the peak season, the second half of the Mexican station promotional holidays are concentrated, decorative home and toys suitable for gift-giving will be sold.
🔷 Strong demand for electronic and digital accessories:
Electronic products and accessories such as mobile power supplies, headphones and smart watches performed well in the market, demonstrating consumers' reliance on portable electronic devices.
🔷 Focus on comfort and functionality:
Casual sneakers, backpacks and travel bags have a high level of popularity in the market, demonstrating the importance consumers place on comfort and functionality.
Middle East Station Analysis: "Landlord Economy" Spending Power is Staggering
Middle Eastern consumers are no strangers to being rich. Whether they are shopping online or offline, it is a characteristic of Middle Eastern consumers that it is better to buy right than to buy expensive! The convenience of online shopping is what makes Middle Eastern consumers want to do it all! Therefore, for the Middle East, online shopping is not about price-performance ratio, but about the process and experience of tasting, hunting, and pursuing convenience. Strong to a little scary, the second half of the Middle East station selection trend can follow the following trends and highlights to help you broaden your mind.
🔷 Strong demand for electronic products and accessories:
Electronic devices and accessories showed strong demand in the Middle East market, especially portable and multi-functional electronic products. Sellers are advised to pay special attention to e-sports related extensions such as gaming chairs and mouse pads.
🔷 Interested in personal care and beauty products:
Consumers showed strong interest in personal care and beauty products, with beauty tools and health monitoring devices being particularly popular.
🔷 Stable demand for maternal and child products:
Most Middle Eastern families have one or more small children. As a result, maternal and child products are in higher demand in the market, reflecting families' concern for children's products.
🔷 Travel accessories and footwear:
Travel accessories and footwear are very popular in the market, highlighting consumer demand for travel and everyday comfort.
🔷 High demand for fashion accessories:
Consumer demand for fashion accessories and everyday wear is high, reflecting a concern for personal style and fashion.
Australian site analysis: 82% online shopping rate to create a full range of business opportunities
Many people think that although Australia is a large country, the online traffic is really worrying. Unbeknownst to them, Australia's online shopping rate has reached 82%, and the vast majority of Australian consumers have already taken online shopping as one of the main channels of consumption. Therefore, Australia's best-selling products can be said to cover all aspects of life, from daily life, to health testing, to maternal and child series, etc.; at the same time, due to Australia and the United States, Canada and other countries of similar culture and the same language, for Taiwan sellers, is an easier to expand the region.
🔷 Portability and organization needs:
Consumers are showing strong demand for portability and organization, especially in travel goods and personal care.
🔷 Home cleaning and decorating:
Household cleaning equipment and decorative products performed well in the market, reflecting the importance consumers place on the home environment.
🔷 Health Monitoring and Care:
Health monitoring devices and personal care products are very popular in the market, demonstrating consumers' interest in health and beauty.
🔷 Electronic and multifunctional devices:
Electronic devices and their accessories, multifunctional entertainment and office equipment were in strong demand in the market, reflecting consumers' interest in technology and entertainment.
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# Amazon Global Store # Cross-border E-commerce # Taiwan Sellers # Selection Guide # Emerging Markets # Mexico # Middle East # Australia # Cross-border Entrepreneurship # E-commerce Operation
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