Demystifying China's Cross-Border E-Commerce: A Complete Guide to Platform Classification and Representative Enterprises in 2025
With these three tricks, Taiwan cross-border sellers can accurately select the most suitable cross-border e-commerce platform! At present, China's external trade is affected by market demand, resources, labor costs and other factors, the composite cost is rising, and the Internet's cross-border and low-cost characteristics make cross-border e-commerce as an emerging trade model.
The rapid rise of cross-border e-commerce, represented by Dunhuang.com and Alibaba, has helped China's foreign trade enter a new era. Can you believe it? Since the outbreak of the new crown epidemic in 2020, the traditional foreign trade suffered a huge impact, the Chinese government has convened a number of standing meetings to increase policy efforts to promote the long-term healthy development of cross-border e-commerce as a new trade sector, to provide solid support for the "stabilization of foreign trade".
Compared with traditional foreign trade, the advantages of cross-border e-commerce are astonishing: it can not only effectively save resources and reduce the cost of synthesis, but also has the advantages of intelligent retrieval of commodities, information disclosure, transparency of consumer feedback, fast dissemination, convenient payment and so on. This opens up a shortcut for SMEs to enter the international market, and also provides a good opportunity for local brands to enhance their international reputation.
More than 50,000 businesses are now utilizing theCross-border e-commerce platformsExpanding Overseas Markets! According to data from the General Administration of Customs, cross-border e-commerce exports in the first half of 2025 amounted to 821 billion yuan, an increase of 19.9%, and the overall market has great potential for development. The increasingly mature Chinese brands are establishing a place in the world, cross-border exporters should grasp the opportunity to layout this blue ocean.
For Taiwanese e-commerce entrepreneurs who want to understand the classification of cross-border e-commerce, China's cross-border e-commerce can be categorized into three main types:
- Categorized by end-user type:
- B2B platform: for enterprise customers, represented by Dunhuang.com, Made-in-China.com, Alibaba.com, etc.
- B2C platforms: for individual consumers, represented by Sizzler, Lanting Jisei, Shein, etc.
- Categorized by type of service:
- Information Service Platform: Provide information display of merchants, such as Alibaba International Website.
- Online trading platforms: Provide services along the entire shopping chain, such as Dunhuang.com and Sizzler.com.
- Categorized by platform operator:
- Third-party open platforms: attract merchants to reside in the model, such as speedway, SHEIN
- Self-operated platform: the platform party purchases and sells on its own, such as Lanting Jisi
The potential for cross-border e-commerce is much bigger than you think! Let's keep in touch! Join the Green Circle LINE for more surprises:https://line.me/ti/p/g2Vc38nLnR
# Cross-border E-commerce # Amazon Seller # Cross-border Logistics # Brand Protection # E-commerce Platform # Taiwan Cross-border Seller
EN 
ZH_TW 
ZH