{"id":5906,"date":"2024-05-29T09:58:16","date_gmt":"2024-05-29T01:58:16","guid":{"rendered":"https:\/\/greenoo.tw\/?p=5906"},"modified":"2024-05-29T09:58:16","modified_gmt":"2024-05-29T01:58:16","slug":"%e3%80%90%e7%b6%a0%e5%9c%88%e5%9c%88%e8%aa%aa%e8%b7%a8%e5%a2%83%e3%80%91%e5%95%86%e6%a8%99%e8%a8%ad%e8%a8%88%e8%88%87%e5%93%81%e7%89%8c%e7%87%9f%e9%8a%b7%e7%9a%84%e5%a5%a7%e7%a7%98","status":"publish","type":"post","link":"https:\/\/greenoo.tw\/en\/%e3%80%90%e7%b6%a0%e5%9c%88%e5%9c%88%e8%aa%aa%e8%b7%a8%e5%a2%83%e3%80%91%e5%95%86%e6%a8%99%e8%a8%ad%e8%a8%88%e8%88%87%e5%93%81%e7%89%8c%e7%87%9f%e9%8a%b7%e7%9a%84%e5%a5%a7%e7%a7%98\/","title":{"rendered":"The mystery of trademark design and brand marketing"},"content":{"rendered":"<p>\u5546\u6a19\u8a2d\u8a08\u8207\u54c1\u724c\u71df\u92b7\u7684\u5967\u79d8<\/p>\n<p>\u5546\u6a19\u662f\u4e00\u500b\u54c1\u724c\u6700\u76f4\u89c0\u7684\u4ee3\u8868\uff0c\u5b83\u627f\u8f09\u8457\u4f01\u696d\u7684\u5f62\u8c61\u3001\u50f9\u503c\u548c\u627f\u8afe\u3002\u56e0\u6b64\uff0c\u5546\u6a19\u8a2d\u8a08\u5728\u54c1\u724c\u71df\u92b7\u4e2d\u4f54\u64da\u8457\u975e\u5e38\u91cd\u8981\u7684\u5730\u4f4d\u3002\u4e00\u500b\u6210\u529f\u7684\u5546\u6a19\u8a2d\u8a08\u4e0d\u50c5\u80fd\u5920\u5438\u5f15\u6d88\u8cbb\u8005\u7684\u6ce8\u610f\uff0c\u9084\u80fd\u5920\u5e6b\u52a9\u54c1\u724c\u5728\u5e02\u5834\u4e0a\u812b\u7a4e\u800c\u51fa\uff0c\u63d0\u5347\u7af6\u722d\u529b\u3002\u4e0b\u9762\u6211\u5011\u5c07\u63a2\u8a0e\u5546\u6a19\u8a2d\u8a08\u8207\u54c1\u724c\u71df\u92b7\u7684\u5967\u79d8\u3002<\/p>\n<p>\u9996\u5148\uff0c\u5546\u6a19\u8a2d\u8a08\u9700\u8981\u5177\u5099\u7368\u7279\u6027\u548c\u8b58\u5225\u6027\u3002\u4e00\u500b\u597d\u7684\u5546\u6a19\u61c9\u8a72\u80fd\u5920\u8b93\u6d88\u8cbb\u8005\u4e00\u773c\u5c31\u80fd\u5920\u8a18\u4f4f\uff0c\u4e26\u4e14\u8207\u5176\u4ed6\u54c1\u724c\u6709\u6240\u5340\u5206\u3002\u4f8b\u5982\uff0c\u860b\u679c\u516c\u53f8\u7684\u860b\u679c\u5546\u6a19\u5c31\u975e\u5e38\u7368\u7279\u4e14\u5bb9\u6613\u8b58\u5225\uff0c\u9019\u4f7f\u5f97\u6d88\u8cbb\u8005\u80fd\u5920\u7acb\u523b\u5c07\u5176\u8207\u860b\u679c\u516c\u53f8\u806f\u7e6b\u5728\u4e00\u8d77\u3002\u56e0\u6b64\uff0c\u5728\u5546\u6a19\u8a2d\u8a08\u6642\uff0c\u5fc5\u9808\u6ce8\u91cd\u7368\u7279\u6027\u548c\u8b58\u5225\u6027\uff0c\u9019\u6a23\u624d\u80fd\u5920\u5728\u6fc0\u70c8\u7684\u5e02\u5834\u7af6\u722d\u4e2d\u812b\u7a4e\u800c\u51fa\u3002<\/p>\n<p>\u5176\u6b21\uff0c\u5546\u6a19\u8a2d\u8a08\u9700\u8981\u8207\u54c1\u724c\u50f9\u503c\u76f8\u5339\u914d\u3002\u5546\u6a19\u662f\u54c1\u724c\u7684\u8996\u89ba\u4ee3\u8868\uff0c\u5b83\u61c9\u8a72\u80fd\u5920\u51c6\u78ba\u5730\u50b3\u9054\u54c1\u724c\u7684\u6838\u5fc3\u50f9\u503c\u89c0\u548c\u5f62\u8c61\u3002\u4f8b\u5982\uff0c\u4e00\u500b\u9ad8\u7aef\u6642\u5c1a\u54c1\u724c\u7684\u5546\u6a19\u8a2d\u8a08\u61c9\u8a72\u5145\u6eff\u54c1\u5473\u548c\u5962\u83ef\u611f\uff0c\u800c\u4e00\u500b\u5e74\u8f15\u6d3b\u6f51\u7684\u54c1\u724c\u5247\u9700\u8981\u4e00\u500b\u8f15\u5feb\u6d3b\u6f51\u7684\u5546\u6a19\u98a8\u683c\u3002\u53ea\u6709\u7576\u5546\u6a19\u8a2d\u8a08\u8207\u54c1\u724c\u50f9\u503c\u76f8\u5339\u914d\u6642\uff0c\u6d88\u8cbb\u8005\u624d\u80fd\u5920\u901a\u904e\u5546\u6a19\u611f\u53d7\u5230\u54c1\u724c\u6240\u8981\u50b3\u9054\u7684\u4fe1\u606f\uff0c\u9032\u800c\u7522\u751f\u5171\u9cf4\u3002<\/p>\n<p>\u6b64\u5916\uff0c\u5546\u6a19\u8a2d\u8a08\u9084\u9700\u8981\u8003\u616e\u6587\u5316\u56e0\u7d20\u3002\u5728\u9032\u884c\u570b\u969b\u54c1\u724c\u71df\u92b7\u6642\uff0c\u5546\u6a19\u8a2d\u8a08\u5fc5\u9808\u80fd\u5920\u9069\u61c9\u4e0d\u540c\u7684\u6587\u5316\u80cc\u666f\u548c\u50f9\u503c\u89c0\u3002\u4f8b\u5982\uff0c\u7d05\u8272\u5728\u4e2d\u570b\u4ee3\u8868\u559c\u6176\u548c\u5409\u7965\uff0c\u800c\u5728\u897f\u65b9\u570b\u5bb6\u5247\u53ef\u80fd\u88ab\u8996\u70ba\u5371\u96aa\u6216\u7981\u5fcc\u3002\u56e0\u6b64\uff0c\u4e00\u500b\u6210\u529f\u7684\u570b\u969b\u54c1\u724c\u7684\u5546\u6a19\u8a2d\u8a08\u5fc5\u9808\u80fd\u5920\u5de7\u5999\u5730\u878d\u5408\u5404\u7a2e\u6587\u5316\u5143\u7d20\uff0c\u4ee5\u78ba\u4fdd\u5728\u5168\u7403\u8303\u570d\u5167\u90fd\u80fd\u5920\u88ab\u63a5\u53d7\u548c\u7406\u89e3\u3002<\/p>\n<p>\u6700\u5f8c\uff0c\u5546\u6a19\u8a2d\u8a08\u9700\u8981\u8207\u54c1\u724c\u71df\u92b7\u7b56\u7565\u7dca\u5bc6\u7d50\u5408\u3002\u4e00\u500b\u6210\u529f\u7684\u5546\u6a19\u8a2d\u8a08\u4e0d\u80fd\u5920\u812b\u96e2\u54c1\u724c\u7684\u6574\u9ad4\u71df\u92b7\u7b56\u7565\uff0c\u5b83\u61c9\u8a72\u80fd\u5920\u8207\u5ee3\u544a\u3001\u5305\u88dd\u3001\u4fc3\u92b7\u7b49\u65b9\u9762\u7121\u7e2b\u5c0d\u63a5\uff0c\u5171\u540c\u70ba\u54c1\u724c\u7684\u63a8\u5ee3\u670d\u52d9\u3002\u53ea\u6709\u7576\u5546\u6a19\u8a2d\u8a08\u8207\u54c1\u724c\u71df\u92b7\u7b56\u7565\u7dca\u5bc6\u7d50\u5408\u6642\uff0c\u624d\u80fd\u5920\u767c\u63ee\u6700\u5927\u7684\u6548\u679c\uff0c\u63d0\u5347\u54c1\u724c\u50f9\u503c\u548c\u5e02\u5834\u7af6\u722d\u529b\u3002<\/p>\n<p>\u7e3d\u4e4b\uff0c\u5546\u6a19\u8a2d\u8a08\u8207\u54c1\u724c\u71df\u92b7\u6709\u8457\u5bc6\u4e0d\u53ef\u5206\u7684\u95dc\u7cfb\u3002\u4e00\u500b\u6210\u529f\u7684\u5546\u6a19\u8a2d\u8a08\u4e0d\u50c5\u80fd\u5920\u5e6b\u52a9\u54c1\u724c\u5728\u5e02\u5834\u4e0a\u812b\u7a4e\u800c\u51fa\uff0c\u9084\u80fd\u5920\u50b3\u9054\u54c1\u724c\u7684\u50f9\u503c\u89c0\u548c\u5f62\u8c61\uff0c\u751a\u81f3\u5f71\u97ff\u6d88\u8cbb\u8005\u7684\u8cfc\u8cb7\u6c7a\u7b56\u3002\u56e0\u6b64\uff0c\u5728\u9032\u884c\u54c1\u724c\u71df\u92b7\u6642\uff0c\u5546\u6a19\u8a2d\u8a08\u7d55\u5c0d\u4e0d\u5bb9\u5ffd\u8996\uff0c\u5b83\u64c1\u6709\u8457\u7121\u53ef\u66ff\u4ee3\u7684\u91cd\u8981\u4f5c\u7528\u3002<\/p>","protected":false},"excerpt":{"rendered":"<p>\u5546\u6a19\u8a2d\u8a08\u8207\u54c1\u724c\u71df\u92b7\u7684\u5967\u79d8 \u5546\u6a19\u662f\u4e00\u500b\u54c1\u724c\u6700\u76f4\u89c0\u7684\u4ee3\u8868\uff0c\u5b83\u627f\u8f09\u8457\u4f01\u696d\u7684\u5f62\u8c61\u3001\u50f9\u503c\u548c\u627f\u8afe\u3002\u56e0\u6b64\uff0c\u5546\u6a19\u8a2d\u8a08\u5728\u54c1\u724c\u71df\u92b7 [&hellip;]<\/p>","protected":false},"author":11,"featured_media":0,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""}},"footnotes":""},"categories":[39],"tags":[],"class_list":["post-5906","post","type-post","status-publish","format-standard","hentry","category-39"],"_links":{"self":[{"href":"https:\/\/greenoo.tw\/en\/wp-json\/wp\/v2\/posts\/5906"}],"collection":[{"href":"https:\/\/greenoo.tw\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/greenoo.tw\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/greenoo.tw\/en\/wp-json\/wp\/v2\/users\/11"}],"replies":[{"embeddable":true,"href":"https:\/\/greenoo.tw\/en\/wp-json\/wp\/v2\/comments?post=5906"}],"version-history":[{"count":0,"href":"https:\/\/greenoo.tw\/en\/wp-json\/wp\/v2\/posts\/5906\/revisions"}],"wp:attachment":[{"href":"https:\/\/greenoo.tw\/en\/wp-json\/wp\/v2\/media?parent=5906"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/greenoo.tw\/en\/wp-json\/wp\/v2\/categories?post=5906"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/greenoo.tw\/en\/wp-json\/wp\/v2\/tags?post=5906"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}