{"id":19694,"date":"2026-01-15T18:06:46","date_gmt":"2026-01-15T10:06:46","guid":{"rendered":"https:\/\/greenoo.tw\/?p=19694"},"modified":"2026-01-15T18:06:46","modified_gmt":"2026-01-15T10:06:46","slug":"b2b-manufacturer-us-trademark-registration-decision-guide-2026","status":"publish","type":"post","link":"https:\/\/greenoo.tw\/zh\/b2b-manufacturer-us-trademark-registration-decision-guide-2026\/","title":{"rendered":"B2B\u5916\u8cbf\u5de5\u5ee0\u9084\u9700\u8981\u8a3b\u518a\u7f8e\u570b\u5546\u6a19\u55ce\uff1f2026\u5b8c\u6574\u5224\u65b7\u6307\u5357"},"content":{"rendered":"<h2><img fetchpriority=\"high\" decoding=\"async\" class=\"alignnone size-full wp-image-19695\" src=\"https:\/\/greenoo.tw\/wp-content\/uploads\/2026\/01\/b2b-manufacturer-us-trademark-decision-guide-cover.png\" alt=\"B2B\u5916\u8cbf\u5de5\u5ee0\u7f8e\u570b\u5546\u6a19\u8a3b\u518a\u6c7a\u7b56\u6307\u5357\u5c01\u9762\u5716\uff0c\u8aaa\u660e\u7d14\u4ee3\u5de5\u6a21\u5f0f\u662f\u5426\u9700\u8981\u8a3b\u518a\u5546\u6a19\u7684\u4e09\u5927\u95dc\u9375\u554f\u984c\" width=\"2560\" height=\"1352\" srcset=\"https:\/\/greenoo.tw\/wp-content\/uploads\/2026\/01\/b2b-manufacturer-us-trademark-decision-guide-cover.png 2560w, https:\/\/greenoo.tw\/wp-content\/uploads\/2026\/01\/b2b-manufacturer-us-trademark-decision-guide-cover-768x406.png 768w, https:\/\/greenoo.tw\/wp-content\/uploads\/2026\/01\/b2b-manufacturer-us-trademark-decision-guide-cover-1536x811.png 1536w, https:\/\/greenoo.tw\/wp-content\/uploads\/2026\/01\/b2b-manufacturer-us-trademark-decision-guide-cover-2048x1082.png 2048w, https:\/\/greenoo.tw\/wp-content\/uploads\/2026\/01\/b2b-manufacturer-us-trademark-decision-guide-cover-18x10.png 18w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/><\/h2>\n<h2><\/h2>\n<h2>B2B\u5de5\u5ee0\u9700\u8981\u7f8e\u570b\u5546\u6a19\u55ce\uff1f\u6838\u5fc3\u7b54\u6848<\/h2>\n<p><strong>\u8996\u60c5\u6cc1\u800c\u5b9a\uff0c\u53d6\u6c7a\u65bc\u4e09\u5927\u95dc\u9375\u56e0\u7d20<\/strong>\uff1a\u60a8\u7684\u696d\u52d9\u6a21\u5f0f(\u7d14OEM vs ODM)\u3001\u5ba2\u6236\u5408\u7d04\u8981\u6c42\u3001\u4ee5\u53ca\u662f\u5426\u6709\u81ea\u6709\u54c1\u724c\u898f\u5283\u3002<strong>\u7d14OEM\u4ee3\u5de5\u901a\u5e38\u4e0d\u9700\u8981<\/strong>\uff0c\u56e0\u70ba\u5546\u6a19\u6b0a\u5c6c\u65bc\u5ba2\u6236\uff1b<strong>\u4f46ODM\u6a21\u5f0f\u3001\u6709\u81ea\u6709\u7522\u54c1\u7dda\u3001\u6216\u8a08\u5283\u958b\u62d3B2B2C\u5e02\u5834\u7684\u5de5\u5ee0\uff0c\u5f37\u70c8\u5efa\u8b70\u8a3b\u518a<\/strong>\uff0c\u4ee5\u907f\u514d\u5546\u6a19\u4fb5\u6b0a\u7cfe\u7d1b\u3001\u5ba2\u6236\u8981\u6c42\u3001\u4ee5\u53ca\u672a\u4f86\u54c1\u724c\u767c\u5c55\u53d7\u963b\u3002<\/p>\n<p>\u6839\u64da<a href=\"https:\/\/www.uspto.gov\/trademarks\" target=\"_blank\" rel=\"noopener\">USPTO\u5546\u6a19\u57fa\u672c\u8cc7\u8a0a<\/a>\uff0c\u5546\u6a19\u4fdd\u8b77\u7684\u6838\u5fc3\u5728\u65bc\u300c\u5728\u5546\u696d\u6d3b\u52d5\u4e2d\u4f7f\u7528\u8a72\u6a19\u8b58\u300d\uff0c\u5373\u4f7f\u662fB2B\u696d\u52d9\uff0c\u53ea\u8981\u60a8\u7684\u7522\u54c1\u6216\u670d\u52d9\u5728\u7f8e\u570b\u5e02\u5834\u6d41\u901a\uff0c\u5c31\u53ef\u80fd\u6d89\u53ca\u5546\u6a19\u6b0a\u76ca\u554f\u984c\u3002\u672c\u6587\u5c07\u5e6b\u52a9\u60a8\u5224\u65b7\u662f\u5426\u9700\u8981\u8a3b\u518a\u3001\u4f55\u6642\u8a3b\u518a\u3001\u4ee5\u53ca\u5982\u4f55\u907f\u514d\u5e38\u898b\u98a8\u96aa\u3002<\/p>\n<h2>\u70ba\u4ec0\u9ebcB2B\u5de5\u5ee0\u6703\u9762\u81e8\u5546\u6a19\u554f\u984c\uff1f<\/h2>\n<p>\u8a31\u591a\u53f0\u7063\u5916\u8cbf\u5de5\u5ee0\u8a8d\u70ba\u300c\u6211\u53ea\u505a\u4ee3\u5de5\uff0c\u5ba2\u6236\u8ca0\u8cac\u54c1\u724c\u300d\uff0c\u56e0\u6b64\u4e0d\u9700\u8981\u5546\u6a19\u4fdd\u8b77\u3002\u4f46\u5be6\u52d9\u4e0a\uff0c<strong>B2B\u6a21\u5f0f\u4ecd\u53ef\u80fd\u6d89\u53ca\u5546\u6a19\u98a8\u96aa<\/strong>\uff0c\u4e3b\u8981\u4f86\u81ea\u4e09\u500b\u5c64\u9762\uff1a<\/p>\n<p><strong>1. \u696d\u52d9\u6a21\u5f0f\u8f49\u578b\u58d3\u529b<\/strong><br \/>\n\u50b3\u7d71\u7d14OEM\u6a21\u5f0f\u5229\u6f64\u9010\u5e74\u58d3\u7e2e\uff0c\u8a31\u591a\u5de5\u5ee0\u958b\u59cb\u767c\u5c55ODM(\u81ea\u4e3b\u8a2d\u8a08\u88fd\u9020)\u6216\u81ea\u6709\u54c1\u724c\u7522\u54c1\u7dda\u3002\u4e00\u65e6\u6d89\u53ca\u81ea\u4e3b\u8a2d\u8a08\u6216\u54c1\u724c\u6a19\u8b58\uff0c\u5c31\u5fc5\u9808\u78ba\u8a8d\u5546\u6a19\u6b0a\u6b78\u5c6c\uff0c\u907f\u514d\u8207\u5ba2\u6236\u6216\u7b2c\u4e09\u65b9\u7522\u751f\u885d\u7a81\u3002<\/p>\n<p><strong>2. \u5ba2\u6236\u5408\u7d04\u8981\u6c42<\/strong><br \/>\n\u90e8\u5206\u7f8e\u570b\u5ba2\u6236\u5728\u63a1\u8cfc\u5408\u7d04\u4e2d\u6703\u8981\u6c42\u4f9b\u61c9\u5546\u300c\u4fdd\u8b49\u4e0d\u4fb5\u72af\u7b2c\u4e09\u65b9\u77e5\u8b58\u7522\u6b0a\u300d\uff0c\u82e5\u60a8\u4f7f\u7528\u7684\u6a19\u8b58\u3001\u7522\u54c1\u540d\u7a31\u6216\u8a2d\u8a08\u5143\u7d20\u672a\u7d93\u5546\u6a19\u6aa2\u7d22\uff0c\u53ef\u80fd\u5728\u4ea4\u8ca8\u5f8c\u5f15\u767c\u4fb5\u6b0a\u722d\u8b70\uff0c\u5c0e\u81f4\u5ba2\u6236\u7d22\u8ce0\u6216\u8a02\u55ae\u53d6\u6d88\u3002<\/p>\n<p><strong>3. \u5e02\u5834\u7af6\u722d\u8207\u54c1\u724c\u4fdd\u8b77<\/strong><br \/>\n\u5373\u4f7f\u76ee\u524d\u50c5\u505aB2B\uff0c\u82e5\u672a\u4f86\u8a08\u5283\u62d3\u5c55\u96fb\u5546(B2B2C)\u3001\u53c3\u52a0\u7f8e\u570b\u5c55\u6703\u3001\u6216\u5efa\u7acb\u7d93\u92b7\u5546\u7db2\u7d61\uff0c<strong>\u7f3a\u4e4f\u5546\u6a19\u4fdd\u8b77\u5c07\u4f7f\u60a8\u7684\u54c1\u724c\u96a8\u6642\u53ef\u80fd\u88ab\u6436\u8a3b\u6216\u6a21\u4eff<\/strong>\uff0c\u55aa\u5931\u5e02\u5834\u5148\u6a5f\u3002<\/p>\n<p>\u4f9d\u64da<a href=\"https:\/\/www.govinfo.gov\/content\/pkg\/USCODE-2011-title15\/html\/USCODE-2011-title15-chap22-subchapIII-sec1114.htm\" target=\"_blank\" rel=\"noopener\">\u7f8e\u570b\u5546\u6a19\u6cd5(Lanham Act) \u00a732<\/a>\uff0c\u5373\u4f7f\u662fB2B\u4ea4\u6613\uff0c\u53ea\u8981\u6d89\u53ca\u300c\u5546\u696d\u4f7f\u7528\u300d\u4e14\u53ef\u80fd\u9020\u6210\u6df7\u6dc6\u8aa4\u8a8d\uff0c\u4ecd\u53ef\u80fd\u69cb\u6210\u5546\u6a19\u4fb5\u6b0a\u3002<\/p>\n<p>\u66f4\u591a\u95dc\u65bc\u53f0\u7063\u4f01\u696d\u5546\u6a19\u8a3b\u518a\u6c7a\u7b56\u908f\u8f2f\uff0c\u53ef\u53c3\u8003<a href=\"https:\/\/greenoo.tw\/zh\/taiwan-seller-us-trademark-registration-decision-guide-2026\/\" target=\"_blank\" rel=\"noopener\">\u53f0\u7063\u8ce3\u5bb6\u8207\u5916\u8cbf\u5de5\u5ee0\u662f\u5426\u9700\u8981\u8a3b\u518a\u7f8e\u570b\u5546\u6a19\uff1f\u5b8c\u6574\u5224\u65b7\u6307\u5357<\/a>\u3002<\/p>\n<h2>\u4e0d\u540c\u696d\u52d9\u6a21\u5f0f\u7684\u5546\u6a19\u9700\u6c42\u5206\u6790<\/h2>\n<h3>\u7d14OEM\u4ee3\u5de5\u6a21\u5f0f<\/h3>\n<p><strong>\u5b9a\u7fa9<\/strong>: \u5b8c\u5168\u6309\u5ba2\u6236\u8a2d\u8a08\u8207\u54c1\u724c\u898f\u683c\u751f\u7522\uff0c\u7522\u54c1\u4e0a\u50c5\u6a19\u793a\u5ba2\u6236\u5546\u6a19<br \/>\n<strong>\u5546\u6a19\u9700\u6c42<\/strong>: <strong>\u901a\u5e38\u4e0d\u9700\u8981<\/strong><br \/>\n<strong>\u539f\u56e0<\/strong>: \u5546\u6a19\u6b0a\u5b8c\u5168\u6b78\u5ba2\u6236\u6240\u6709\uff0c\u5de5\u5ee0\u4e0d\u4f7f\u7528\u81ea\u6709\u6a19\u8b58<\/p>\n<p><strong>\u4f46\u9700\u6ce8\u610f<\/strong>:<\/p>\n<ul>\n<li>\u5408\u7d04\u4e2d\u61c9\u660e\u78ba\u300c\u5546\u6a19\u6b0a\u6b78\u5ba2\u6236\u300d\u300c\u5de5\u5ee0\u4e0d\u5f97\u4f7f\u7528\u8a72\u6a19\u8b58\u65bc\u5176\u4ed6\u7528\u9014\u300d<\/li>\n<li>\u82e5\u5ba2\u6236\u8981\u6c42\u5de5\u5ee0\u63d0\u4f9b\u300c\u7121\u4fb5\u6b0a\u4fdd\u8b49\u300d\uff0c\u5efa\u8b70\u9032\u884c\u5546\u6a19\u6aa2\u7d22\u78ba\u8a8d<\/li>\n<li>\u907f\u514d\u5728\u5305\u88dd\u3001\u8aaa\u660e\u66f8\u3001\u7db2\u7ad9\u4e0a\u4f7f\u7528\u53ef\u80fd\u6df7\u6dc6\u7684\u6a19\u8b58<\/li>\n<\/ul>\n<hr \/>\n<h3>\u57162: OEM vs ODM vs \u81ea\u6709\u54c1\u724c\u5546\u6a19\u9700\u6c42\u6bd4\u8f03\u5716<\/h3>\n<p>&nbsp;<\/p>\n<p><img decoding=\"async\" class=\"alignnone size-full wp-image-19696\" src=\"https:\/\/greenoo.tw\/wp-content\/uploads\/2026\/01\/oem-odm-own-brand-trademark-comparison-.png\" alt=\"OEM\u4ee3\u5de5\u3001ODM\u81ea\u4e3b\u8a2d\u8a08\u3001\u81ea\u6709\u54c1\u724c\u4e09\u7a2e\u696d\u52d9\u6a21\u5f0f\u7684\u7f8e\u570b\u5546\u6a19\u8a3b\u518a\u9700\u6c42\u8207\u98a8\u96aa\u7b49\u7d1a\u6bd4\u8f03\u5716\" width=\"2560\" height=\"1429\" srcset=\"https:\/\/greenoo.tw\/wp-content\/uploads\/2026\/01\/oem-odm-own-brand-trademark-comparison-.png 2560w, https:\/\/greenoo.tw\/wp-content\/uploads\/2026\/01\/oem-odm-own-brand-trademark-comparison--768x429.png 768w, https:\/\/greenoo.tw\/wp-content\/uploads\/2026\/01\/oem-odm-own-brand-trademark-comparison--1536x857.png 1536w, https:\/\/greenoo.tw\/wp-content\/uploads\/2026\/01\/oem-odm-own-brand-trademark-comparison--2048x1143.png 2048w, https:\/\/greenoo.tw\/wp-content\/uploads\/2026\/01\/oem-odm-own-brand-trademark-comparison--18x10.png 18w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/><\/p>\n<p>&nbsp;<\/p>\n<hr \/>\n<h3>ODM\u81ea\u4e3b\u8a2d\u8a08\u6a21\u5f0f<\/h3>\n<p><strong>\u5b9a\u7fa9<\/strong>: \u5de5\u5ee0\u63d0\u4f9b\u8a2d\u8a08\u65b9\u6848\uff0c\u5ba2\u6236\u9078\u64c7\u5f8c\u8cbc\u724c\u92b7\u552e<br \/>\n<strong>\u5546\u6a19\u9700\u6c42<\/strong>: <strong>\u5f37\u70c8\u5efa\u8b70\u8a3b\u518a<\/strong><br \/>\n<strong>\u95dc\u9375\u98a8\u96aa<\/strong>: \u5546\u6a19\u6b0a\u6b78\u5c6c\u4e0d\u660e\u78ba<\/p>\n<p><strong>\u5be6\u52d9\u554f\u984c<\/strong>:<\/p>\n<ol>\n<li><strong>\u8a2d\u8a08\u5143\u7d20\u5546\u6a19\u885d\u7a81<\/strong>: \u60a8\u8a2d\u8a08\u7684\u7522\u54c1\u5916\u89c0\u3001\u6a19\u8b58\u53ef\u80fd\u8207\u4ed6\u4eba\u8a3b\u518a\u5546\u6a19\u8fd1\u4f3c<\/li>\n<li><strong>\u5ba2\u6236\u8981\u6c42\u4fdd\u8b49<\/strong>: \u5ba2\u6236\u53ef\u80fd\u8981\u6c42\u300c\u8a2d\u8a08\u4e0d\u4fb5\u6b0a\u4fdd\u8b49\u300d\uff0c\u9700\u63d0\u4f9b\u5546\u6a19\u6aa2\u7d22\u5831\u544a<\/li>\n<li><strong>\u8f49\u55ae\u98a8\u96aa<\/strong>: \u82e5\u5ba2\u6236\u5c07\u60a8\u7684\u8a2d\u8a08\u8f49\u7d66\u5176\u4ed6\u5de5\u5ee0\uff0c\u672a\u8a3b\u518a\u5546\u6a19\u5c07\u7121\u6cd5\u4e3b\u5f35\u6b0a\u5229<\/li>\n<\/ol>\n<p><strong>\u5efa\u8b70\u7b56\u7565<\/strong>:<\/p>\n<ul>\n<li>\u91dd\u5c0d\u6838\u5fc3\u8a2d\u8a08\u7cfb\u5217\u8a3b\u518a\u5546\u6a19(\u5982\u7522\u54c1\u7dda\u540d\u7a31\u3001\u7279\u6b8a\u5716\u5f62\u6a19\u8b58)<\/li>\n<li>\u5408\u7d04\u4e2d\u660e\u78ba\u7d04\u5b9a\u300c\u8a2d\u8a08\u7248\u6b0a\u6b78\u5de5\u5ee0\u300d\u300c\u5ba2\u6236\u50c5\u53d6\u5f97\u4f7f\u7528\u6388\u6b0a\u300d<\/li>\n<li>\u4f7f\u7528<a href=\"https:\/\/tmsearch.uspto.gov\/\" target=\"_blank\" rel=\"noopener\">TESS\u5546\u6a19\u6aa2\u7d22\u7cfb\u7d71<\/a>{:target=&#8221;_blank&#8221; rel=&#8221;noopener&#8221;}\u9032\u884c\u521d\u6b65\u885d\u7a81\u6aa2\u7d22<\/li>\n<\/ul>\n<h3>\u81ea\u6709\u54c1\u724c\u6216\u6df7\u5408\u6a21\u5f0f<\/h3>\n<p><strong>\u5b9a\u7fa9<\/strong>: \u540c\u6642\u7d93\u71df\u4ee3\u5de5\u8207\u81ea\u6709\u54c1\u724c\uff0c\u6216\u8a08\u5283\u958b\u62d3B2B2C\u5e02\u5834<br \/>\n<strong>\u5546\u6a19\u9700\u6c42<\/strong>: <strong>\u5fc5\u9808\u8a3b\u518a<\/strong><br \/>\n<strong>\u539f\u56e0<\/strong>: \u54c1\u724c\u50f9\u503c\u8207\u5e02\u5834\u7af6\u722d\u529b\u7684\u6838\u5fc3\u8cc7\u7522<\/p>\n<p><strong>\u8a3b\u518a\u6642\u6a5f<\/strong>:<\/p>\n<ul>\n<li>\u54c1\u724c\u540d\u7a31\u78ba\u5b9a\u5f8c\u7acb\u5373\u7533\u8acb(\u63a1\u7528\u300c\u610f\u5716\u4f7f\u7528\u300d\u57fa\u790e)<\/li>\n<li>\u7522\u54c1\u4e0a\u5e02\u524d6\u500b\u6708\u5b8c\u6210\u8a3b\u518a(\u907f\u514d\u88ab\u6436\u8a3b)<\/li>\n<li>\u53c3\u52a0\u7f8e\u570b\u5c55\u6703\u6216\u5efa\u7acb\u7d93\u92b7\u7db2\u7d61\u524d(\u5efa\u7acb\u54c1\u724c\u516c\u4fe1\u529b)<\/li>\n<\/ul>\n<p>\u95dc\u65bc\u7533\u8acb\u6d41\u7a0b\u8207\u6cd5\u5f8b\u8cac\u4efb\u7684\u5b8c\u6574\u8aaa\u660e\uff0c\u8acb\u53c3\u8003<a href=\"https:\/\/greenoo.tw\/zh\/us-trademark-registration-process-roles-legal-responsibilities-foreign-applicants-2026\/\" target=\"_blank\" rel=\"noopener\">\u7f8e\u570b\u5546\u6a19\u8a3b\u518a\u6d41\u7a0b\u3001\u89d2\u8272\u8207\u6cd5\u5f8b\u8cac\u4efb\u5168\u8aaa\u660e<\/a>\u3002<\/p>\n<h2>B2B\u5de5\u5ee0\u6700\u5e38\u9047\u5230\u76845\u500b\u5546\u6a19\u8aa4\u5340<\/h2>\n<blockquote><p>\u274c <strong>\u8aa4\u53401<\/strong>: \u300c\u6211\u53ea\u505aB2B\uff0c\u4e0d\u9700\u8981\u5546\u6a19\u4fdd\u8b77\u300d<br \/>\n\u2705 <strong>\u6b63\u89e3<\/strong>: \u5373\u4f7fB2B\u4ea4\u6613\uff0c\u7522\u54c1\u6700\u7d42\u4ecd\u5728\u7f8e\u570b\u5e02\u5834\u6d41\u901a\uff0c\u53ef\u80fd\u6d89\u53ca\u5546\u6a19\u4fb5\u6b0a\u98a8\u96aa\u3002\u4f9d\u64da<a href=\"https:\/\/tmep.uspto.gov\/RDMS\/TMEP\/current#\/current\/d1e2.html\" target=\"_blank\" rel=\"noopener\">USPTO\u5546\u6a19\u5be9\u67e5\u7a0b\u5e8f\u624b\u518a(TMEP) \u00a71301.02<\/a>{:target=&#8221;_blank&#8221; rel=&#8221;noopener&#8221;}\uff0c\u5546\u6a19\u4fdd\u8b77\u7bc4\u570d\u6db5\u84cb\u6240\u6709\u5546\u696d\u4f7f\u7528\u884c\u70ba\u3002<\/p><\/blockquote>\n<blockquote><p>\u274c <strong>\u8aa4\u53402<\/strong>: \u300c\u5546\u6a19\u662f\u5ba2\u6236\u7684\u4e8b\uff0c\u6211\u4e0d\u7528\u7ba1\u300d<br \/>\n\u2705 <strong>\u6b63\u89e3<\/strong>: \u82e5\u60a8\u4f7f\u7528\u7684\u8a2d\u8a08\u5143\u7d20\u6216\u7522\u54c1\u540d\u7a31\u4fb5\u72af\u4ed6\u4eba\u5546\u6a19\uff0c\u5ba2\u6236\u53ef\u80fd\u4f9d\u5408\u7d04\u5411\u60a8\u6c42\u511f\u3002<\/p><\/blockquote>\n<blockquote><p>\u274c <strong>\u8aa4\u53403<\/strong>: \u300c\u8a3b\u518a\u5546\u6a19\u5f88\u8cb4\uff0c\u5c0f\u5de5\u5ee0\u8ca0\u64d4\u4e0d\u8d77\u300d<br \/>\n\u2705 <strong>\u6b63\u89e3<\/strong>: USPTO\u5b98\u65b9\u7533\u8acb\u8cbb\u7528\u6bcf\u985e\u5225\u50c5US$250-350(TEAS Plus\/Standard)\uff0c\u9060\u4f4e\u65bc\u4fb5\u6b0a\u8a34\u8a1f\u6210\u672c(\u901a\u5e38US$10\u842c\u8d77)\u3002\u8a73\u898b<a href=\"https:\/\/www.uspto.gov\/trademarks\/apply\/trademark-fees\" target=\"_blank\" rel=\"noopener\">USPTO\u5b98\u65b9\u8cbb\u7528\u8868<\/a>{:target=&#8221;_blank&#8221; rel=&#8221;noopener&#8221;}\u3002<\/p><\/blockquote>\n<blockquote><p>\u274c <strong>\u8aa4\u53404<\/strong>: \u300c\u6211\u6709\u53f0\u7063\u5546\u6a19\u5c31\u5920\u4e86\u300d<br \/>\n\u2705 <strong>\u6b63\u89e3<\/strong>: \u5546\u6a19\u4fdd\u8b77\u63a1\u300c\u5c6c\u5730\u4e3b\u7fa9\u300d\uff0c\u53f0\u7063\u5546\u6a19\u5728\u7f8e\u570b\u7121\u6548\u3002\u82e5\u7522\u54c1\u92b7\u5f80\u7f8e\u570b\uff0c\u5fc5\u9808\u53e6\u884c\u7533\u8acb\u7f8e\u570b\u5546\u6a19\u3002<\/p><\/blockquote>\n<blockquote><p>\u274c <strong>\u8aa4\u53405<\/strong>: \u300c\u7b49\u7522\u54c1\u8ce3\u5f97\u597d\u518d\u8a3b\u518a\u300d<br \/>\n\u2705 <strong>\u6b63\u89e3<\/strong>: \u7f8e\u570b\u5546\u6a19\u63a1\u300c\u5148\u7533\u8acb\u5148\u5f97\u300d\u539f\u5247\uff0c\u5ef6\u9072\u8a3b\u518a\u53ef\u80fd\u5c0e\u81f4\u88ab\u6436\u8a3b\uff0c\u55aa\u5931\u54c1\u724c\u6b0a\u5229\u3002<\/p><\/blockquote>\n<hr \/>\n<h3>\u57163: B2B\u5de5\u5ee0\u5546\u6a19\u8a3b\u518a\u6c7a\u7b56\u6d41\u7a0b\u5716<\/h3>\n<p>&nbsp;<\/p>\n<p><img decoding=\"async\" class=\"alignnone size-full wp-image-19697\" src=\"https:\/\/greenoo.tw\/wp-content\/uploads\/2026\/01\/b2b-manufacturer-trademark-decision-flowchart.png\" alt=\"B2B\u5916\u8cbf\u5de5\u5ee0\u7f8e\u570b\u5546\u6a19\u8a3b\u518a\u6c7a\u7b56\u6d41\u7a0b\u5716\uff0c\u6839\u64da\u696d\u52d9\u6a21\u5f0f\u5224\u65b7\u662f\u5426\u9700\u8981\u8a3b\u518a\u5546\u6a19\u7684\u5b8c\u6574\u6c7a\u7b56\u6a39\" width=\"1792\" height=\"2400\" srcset=\"https:\/\/greenoo.tw\/wp-content\/uploads\/2026\/01\/b2b-manufacturer-trademark-decision-flowchart.png 1792w, https:\/\/greenoo.tw\/wp-content\/uploads\/2026\/01\/b2b-manufacturer-trademark-decision-flowchart-768x1029.png 768w, https:\/\/greenoo.tw\/wp-content\/uploads\/2026\/01\/b2b-manufacturer-trademark-decision-flowchart-1147x1536.png 1147w, https:\/\/greenoo.tw\/wp-content\/uploads\/2026\/01\/b2b-manufacturer-trademark-decision-flowchart-1529x2048.png 1529w, https:\/\/greenoo.tw\/wp-content\/uploads\/2026\/01\/b2b-manufacturer-trademark-decision-flowchart-9x12.png 9w\" sizes=\"(max-width: 1792px) 100vw, 1792px\" \/><\/p>\n<p>&nbsp;<\/p>\n<hr \/>\n<h2>\u5ba2\u6236\u5408\u7d04\u4e2d\u7684\u5546\u6a19\u689d\u6b3e\u91cd\u9ede<\/h2>\n<p>\u8a31\u591aB2B\u5de5\u5ee0\u5728\u7c3d\u8a02\u63a1\u8cfc\u5408\u7d04\u6642\uff0c\u6703\u9047\u5230\u4ee5\u4e0b\u5546\u6a19\u76f8\u95dc\u689d\u6b3e\uff0c<strong>\u52d9\u5fc5\u8b39\u614e\u5be9\u8996<\/strong>\uff1a<\/p>\n<p><strong>1. \u77e5\u8b58\u7522\u6b0a\u4fdd\u8b49\u689d\u6b3e<\/strong><\/p>\n<ul>\n<li>\u5ba2\u6236\u8981\u6c42\uff1a\u300c\u4f9b\u61c9\u5546\u4fdd\u8b49\u7522\u54c1\u4e0d\u4fb5\u72af\u7b2c\u4e09\u65b9\u77e5\u8b58\u7522\u6b0a\u300d<\/li>\n<li>\u5de5\u5ee0\u8cac\u4efb\uff1a\u82e5\u7522\u54c1\u8a2d\u8a08\u6216\u6a19\u8b58\u4fb5\u6b0a\uff0c\u9700\u8ca0\u8ce0\u511f\u8cac\u4efb<\/li>\n<li>\u5efa\u8b70\u505a\u6cd5\uff1a\u7c3d\u7d04\u524d\u9032\u884c\u5546\u6a19\u6aa2\u7d22\uff0c\u53d6\u5f97\u300c\u7121\u885d\u7a81\u8b49\u660e\u300d\u6216\u5f8b\u5e2b\u610f\u898b\u66f8<\/li>\n<\/ul>\n<p><strong>2. \u5546\u6a19\u4f7f\u7528\u6388\u6b0a\u689d\u6b3e<\/strong><\/p>\n<ul>\n<li>\u5ba2\u6236\u8981\u6c42\uff1a\u300c\u5de5\u5ee0\u50c5\u53ef\u5728\u672c\u5408\u7d04\u7bc4\u570d\u5167\u4f7f\u7528\u5ba2\u6236\u5546\u6a19\u300d<\/li>\n<li>\u5de5\u5ee0\u8cac\u4efb\uff1a\u4e0d\u5f97\u5c07\u5ba2\u6236\u5546\u6a19\u7528\u65bc\u5176\u4ed6\u7522\u54c1\u6216\u5ba2\u6236<\/li>\n<li>\u5efa\u8b70\u505a\u6cd5\uff1a\u5408\u7d04\u4e2d\u660e\u78ba\u300c\u6388\u6b0a\u7bc4\u570d\u300d\u300c\u4f7f\u7528\u671f\u9650\u300d\u300c\u7d42\u6b62\u5f8c\u8655\u7406\u65b9\u5f0f\u300d<\/li>\n<\/ul>\n<p><strong>3. \u8a2d\u8a08\u7248\u6b0a\u6b78\u5c6c\u689d\u6b3e<\/strong><\/p>\n<ul>\n<li>\u5ba2\u6236\u8981\u6c42\uff1a\u300c\u6240\u6709\u8a2d\u8a08\u7248\u6b0a\u6b78\u5ba2\u6236\u6240\u6709\u300d<\/li>\n<li>\u5de5\u5ee0\u98a8\u96aa\uff1a\u55aa\u5931\u8a2d\u8a08\u518d\u5229\u7528\u6b0a\u5229\uff0c\u7121\u6cd5\u5411\u5176\u4ed6\u5ba2\u6236\u63a8\u5ee3<\/li>\n<li>\u5efa\u8b70\u505a\u6cd5\uff1aODM\u6a21\u5f0f\u61c9\u722d\u53d6\u300c\u8a2d\u8a08\u7248\u6b0a\u6b78\u5de5\u5ee0\uff0c\u5ba2\u6236\u53d6\u5f97\u7368\u5bb6\u4f7f\u7528\u6388\u6b0a\u300d<\/li>\n<\/ul>\n<p><strong>4. \u7af6\u696d\u7981\u6b62\u689d\u6b3e<\/strong><\/p>\n<ul>\n<li>\u5ba2\u6236\u8981\u6c42\uff1a\u300c\u5408\u7d04\u671f\u9593\u4e0d\u5f97\u70ba\u7af6\u722d\u5c0d\u624b\u751f\u7522\u76f8\u4f3c\u7522\u54c1\u300d<\/li>\n<li>\u5de5\u5ee0\u98a8\u96aa\uff1a\u9650\u5236\u696d\u52d9\u62d3\u5c55\u7a7a\u9593<\/li>\n<li>\u5efa\u8b70\u505a\u6cd5\uff1a\u660e\u78ba\u300c\u7af6\u722d\u5c0d\u624b\u5b9a\u7fa9\u300d\u300c\u76f8\u4f3c\u7522\u54c1\u7bc4\u570d\u300d\u300c\u7981\u6b62\u671f\u9650\u300d<\/li>\n<\/ul>\n<blockquote><p>\ud83d\udea8 <strong>\u6cd5\u5f8b\u98a8\u96aa<\/strong>: \u82e5\u5408\u7d04\u4e2d\u672a\u660e\u78ba\u5546\u6a19\u6b78\u5c6c\uff0c\u4e00\u65e6\u767c\u751f\u7cfe\u7d1b\uff0c<strong>\u53f0\u7063\u5de5\u5ee0\u53ef\u80fd\u9700\u627f\u64d4\u7f8e\u570b\u8a34\u8a1f\u6210\u672c<\/strong>(\u5f8b\u5e2b\u8cbb\u901a\u5e38US$30\u842c\u8d77)\uff0c\u4e14\u6557\u8a34\u53ef\u80fd\u9762\u81e83\u500d\u61f2\u7f70\u6027\u8ce0\u511f\u3002<\/p><\/blockquote>\n<h2>\u4f55\u6642\u61c9\u8a72\u958b\u59cb\u8a3b\u518a\u7f8e\u570b\u5546\u6a19\uff1f<\/h2>\n<p><strong>\u5efa\u8b70\u6642\u6a5f<\/strong>:<\/p>\n<ol>\n<li><strong>ODM\u6a21\u5f0f\u8f49\u578b\u6642<\/strong>: \u958b\u59cb\u63d0\u4f9b\u81ea\u4e3b\u8a2d\u8a08\u65b9\u6848\u6642\uff0c\u7acb\u5373\u9032\u884c\u5546\u6a19\u6aa2\u7d22\u8207\u8a3b\u518a\u898f\u5283<\/li>\n<li><strong>\u81ea\u6709\u54c1\u724c\u555f\u52d5\u524d<\/strong>: \u54c1\u724c\u540d\u7a31\u78ba\u5b9a\u5f8c3\u500b\u6708\u5167\u63d0\u4ea4\u7533\u8acb(\u63a1\u7528\u300c\u610f\u5716\u4f7f\u7528\u300d\u57fa\u790e)<\/li>\n<li><strong>\u53c3\u52a0\u7f8e\u570b\u5c55\u6703\u524d<\/strong>: \u5c55\u6703\u524d6\u500b\u6708\u5b8c\u6210\u8a3b\u518a\uff0c\u5efa\u7acb\u54c1\u724c\u516c\u4fe1\u529b<\/li>\n<li><strong>\u5efa\u7acb\u7d93\u92b7\u7db2\u7d61\u524d<\/strong>: \u6388\u6b0a\u7d93\u92b7\u5546\u524d\u5fc5\u9808\u5b8c\u6210\u5546\u6a19\u8a3b\u518a\uff0c\u907f\u514d\u88ab\u7d93\u92b7\u5546\u6436\u8a3b<\/li>\n<li><strong>\u5ba2\u6236\u8981\u6c42\u63d0\u4f9b\u4fdd\u8b49\u6642<\/strong>: \u7c3d\u8a02\u5927\u984d\u5408\u7d04\u524d\uff0c\u5b8c\u6210\u5546\u6a19\u6aa2\u7d22\u8207\u8a3b\u518a<\/li>\n<\/ol>\n<p><strong>\u7533\u8acb\u57fa\u790e\u9078\u64c7<\/strong>:<\/p>\n<ul>\n<li><strong>\u5df2\u5728\u7f8e\u570b\u4f7f\u7528<\/strong>: \u9078\u64c7\u300c\u4f7f\u7528\u57fa\u790e(Use in Commerce)\u300d\uff0c\u9700\u63d0\u4f9b\u4f7f\u7528\u8b49\u660e(Specimen)<\/li>\n<li><strong>\u5c1a\u672a\u4f7f\u7528\u4f46\u6709\u8a08\u5283<\/strong>: \u9078\u64c7\u300c\u610f\u5716\u4f7f\u7528(Intent to Use)\u300d\uff0c\u6838\u51c6\u5f8c6\u500b\u6708\u5167\u63d0\u4ea4\u4f7f\u7528\u8b49\u660e<\/li>\n<\/ul>\n<p>\u95dc\u65bc\u5546\u6a19\u7dad\u8b77\u8207\u4fb5\u6b0a\u4fdd\u8b77\u7684\u9577\u671f\u8cac\u4efb\uff0c\u8acb\u53c3\u95b1<a href=\"https:\/\/greenoo.tw\/zh\/us-trademark-post-registration-maintenance-protection-infringement-guide-2026\/\" target=\"_blank\" rel=\"noopener\">\u7f8e\u570b\u5546\u6a19\u8a3b\u518a\u5f8c\u4e00\u5b9a\u8981\u61c2\u7684\u4e8b\uff1a\u7dad\u8b77\u3001\u5e73\u53f0\u4fdd\u8b77\u8207\u4fb5\u6b0a\u5168\u6307\u5357<\/a>\u3002<\/p>\n<h2>\u7e3d\u7d50\uff1aB2B\u5de5\u5ee0\u5546\u6a19\u8a3b\u518a\u6c7a\u7b56\u95dc\u9375<\/h2>\n<ul>\n<li><strong>\u7d14OEM\u4ee3\u5de5<\/strong>: \u901a\u5e38\u4e0d\u9700\u8981\uff0c\u4f46\u9700\u78ba\u8a8d\u5408\u7d04\u660e\u78ba\u7d04\u5b9a\u5546\u6a19\u6b78\u5c6c\u8207\u7121\u4fb5\u6b0a\u4fdd\u8b49\u8cac\u4efb<\/li>\n<li><strong>ODM\u81ea\u4e3b\u8a2d\u8a08<\/strong>: \u5f37\u70c8\u5efa\u8b70\u8a3b\u518a\uff0c\u4fdd\u8b77\u8a2d\u8a08\u6210\u679c\u8207\u907f\u514d\u5ba2\u6236\u7cfe\u7d1b<\/li>\n<li><strong>\u81ea\u6709\u54c1\u724c\u6216\u6df7\u5408\u6a21\u5f0f<\/strong>: \u5fc5\u9808\u8a3b\u518a\uff0c\u9019\u662f\u54c1\u724c\u50f9\u503c\u8207\u5e02\u5834\u7af6\u722d\u529b\u7684\u6838\u5fc3\u8cc7\u7522<\/li>\n<li><strong>\u5408\u7d04\u5be9\u8996<\/strong>: \u6240\u6709\u6d89\u53ca\u5546\u6a19\u4f7f\u7528\u3001\u77e5\u8b58\u7522\u6b0a\u4fdd\u8b49\u3001\u8a2d\u8a08\u7248\u6b0a\u7684\u689d\u6b3e\uff0c\u90fd\u61c9\u7531\u5c08\u696d\u5f8b\u5e2b\u5be9\u95b1<\/li>\n<li><strong>\u63d0\u524d\u898f\u5283<\/strong>: \u5546\u6a19\u8a3b\u518a\u9700\u66426-12\u500b\u6708\uff0c\u52d9\u5fc5\u63d0\u524d\u898f\u5283\uff0c\u907f\u514d\u932f\u5931\u5e02\u5834\u5148\u6a5f<\/li>\n<\/ul>\n<p>\u5373\u4f7f\u60a8\u76ee\u524d\u50c5\u505aB2B\u696d\u52d9\uff0c<strong>\u5546\u6a19\u4fdd\u8b77\u4ecd\u662f\u9577\u671f\u54c1\u724c\u767c\u5c55\u7684\u5fc5\u8981\u6295\u8cc7<\/strong>\u3002\u4e00\u65e6\u6d89\u53ca\u81ea\u4e3b\u8a2d\u8a08\u3001\u54c1\u724c\u6a19\u8b58\u3001\u6216\u7f8e\u570b\u5e02\u5834\u62d3\u5c55\uff0c\u7f3a\u4e4f\u5546\u6a19\u4fdd\u8b77\u5c07\u4f7f\u60a8\u7684\u7af6\u722d\u529b\u5927\u5e45\u524a\u5f31\u3002<\/p>\n<p>\u82e5\u5c0d\u7f8e\u570b\u5546\u6a19\u8a3b\u518a\u4ecd\u6709\u7591\u554f,\u6b61\u8fce\u53c3\u8003<a href=\"https:\/\/greenoo.tw\/zh\/\" target=\"_blank\" rel=\"noopener\">\u7da0\u5708\u5708\u5b98\u7db2<\/a>\u7684\u5c08\u696d\u9867\u554f\u670d\u52d9\u3002<\/p>\n<p><strong>\u5ef6\u4f38\u95b1\u8b80<\/strong>:<\/p>\n<ul>\n<li><a href=\"https:\/\/greenoo.tw\/zh\/taiwan-seller-us-trademark-registration-decision-guide-2026\/\" target=\"_blank\" rel=\"noopener\">\u53f0\u7063\u8ce3\u5bb6\u8207\u5916\u8cbf\u5de5\u5ee0\u662f\u5426\u9700\u8981\u8a3b\u518a\u7f8e\u570b\u5546\u6a19\uff1f\u5b8c\u6574\u5224\u65b7\u6307\u5357<\/a><\/li>\n<li><a href=\"https:\/\/greenoo.tw\/zh\/us-trademark-registration-process-roles-legal-responsibilities-foreign-applicants-2026\/\" target=\"_blank\" rel=\"noopener\">\u7f8e\u570b\u5546\u6a19\u8a3b\u518a\u6d41\u7a0b\u3001\u89d2\u8272\u8207\u6cd5\u5f8b\u8cac\u4efb\u5168\u8aaa\u660e<\/a><\/li>\n<li><a href=\"https:\/\/greenoo.tw\/zh\/us-trademark-post-registration-maintenance-protection-infringement-guide-2026\/\" target=\"_blank\" rel=\"noopener\">\u7f8e\u570b\u5546\u6a19\u8a3b\u518a\u5f8c\u4e00\u5b9a\u8981\u61c2\u7684\u4e8b\uff1a\u7dad\u8b77\u3001\u5e73\u53f0\u4fdd\u8b77\u8207\u4fb5\u6b0a\u5168\u6307\u5357<\/a><\/li>\n<\/ul>\n<p><strong>\u5b98\u65b9\u8cc7\u6e90\u53c3\u8003<\/strong>:<\/p>\n<ul>\n<li><a href=\"https:\/\/www.uspto.gov\/trademarks\" target=\"_blank\" rel=\"noopener\">USPTO\u5546\u6a19\u57fa\u672c\u8cc7\u8a0a<\/a><\/li>\n<li><a href=\"https:\/\/www.govinfo.gov\/content\/pkg\/USCODE-2011-title15\/html\/USCODE-2011-title15-chap22-subchapIII-sec1114.htm\" target=\"_blank\" rel=\"noopener\">\u7f8e\u570b\u5546\u6a19\u6cd5(Lanham Act) \u00a732<\/a><\/li>\n<li><a href=\"https:\/\/tmep.uspto.gov\/\" target=\"_blank\" rel=\"noopener\">USPTO\u5546\u6a19\u5be9\u67e5\u7a0b\u5e8f\u624b\u518a(TMEP)<\/a><\/li>\n<li><a href=\"https:\/\/tmsearch.uspto.gov\/\" target=\"_blank\" rel=\"noopener\">TESS\u5546\u6a19\u6aa2\u7d22\u7cfb\u7d71<\/a><\/li>\n<li><a href=\"https:\/\/www.uspto.gov\/trademarks\/apply\/trademark-fees\" target=\"_blank\" rel=\"noopener\">USPTO\u5b98\u65b9\u8cbb\u7528\u8868<\/a><\/li>\n<\/ul>","protected":false},"excerpt":{"rendered":"<p>B2B\u5de5\u5ee0\u9700\u8981\u7f8e\u570b\u5546\u6a19\u55ce\uff1f\u6838\u5fc3\u7b54\u6848 \u8996\u60c5\u6cc1\u800c\u5b9a\uff0c\u53d6\u6c7a\u65bc\u4e09\u5927\u95dc\u9375\u56e0\u7d20\uff1a\u60a8\u7684\u696d\u52d9\u6a21\u5f0f(\u7d14OEM vs ODM)\u3001\u5ba2 [&hellip;]<\/p>","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""}},"footnotes":""},"categories":[39],"tags":[],"class_list":["post-19694","post","type-post","status-publish","format-standard","hentry","category-39"],"_links":{"self":[{"href":"https:\/\/greenoo.tw\/zh\/wp-json\/wp\/v2\/posts\/19694"}],"collection":[{"href":"https:\/\/greenoo.tw\/zh\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/greenoo.tw\/zh\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/greenoo.tw\/zh\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/greenoo.tw\/zh\/wp-json\/wp\/v2\/comments?post=19694"}],"version-history":[{"count":1,"href":"https:\/\/greenoo.tw\/zh\/wp-json\/wp\/v2\/posts\/19694\/revisions"}],"predecessor-version":[{"id":19698,"href":"https:\/\/greenoo.tw\/zh\/wp-json\/wp\/v2\/posts\/19694\/revisions\/19698"}],"wp:attachment":[{"href":"https:\/\/greenoo.tw\/zh\/wp-json\/wp\/v2\/media?parent=19694"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/greenoo.tw\/zh\/wp-json\/wp\/v2\/categories?post=19694"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/greenoo.tw\/zh\/wp-json\/wp\/v2\/tags?post=19694"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}