{"id":8268,"date":"2024-05-29T11:48:03","date_gmt":"2024-05-29T03:48:03","guid":{"rendered":"https:\/\/greenoo.tw\/?p=8268"},"modified":"2026-01-08T15:52:25","modified_gmt":"2026-01-08T07:52:25","slug":"fda-food-registration-fda-food-certification-advertising-rules","status":"publish","type":"post","link":"https:\/\/greenoo.tw\/zh\/fda-food-registration-fda-food-certification-advertising-rules\/","title":{"rendered":"\u7f8e\u570b FDA \u98df\u54c1\u8a8d\u8b49\u53ef\u505a\u5ba3\u50b3\u55ce\uff1f\u5e73\u53f0\u8207\u5ee3\u544a\u898f\u7bc4\u5b8c\u6574\u8aaa\u660e\uff082026\uff09"},"content":{"rendered":"<p><img fetchpriority=\"high\" decoding=\"async\" class=\"alignnone size-full wp-image-19372\" src=\"https:\/\/greenoo.tw\/wp-content\/uploads\/2024\/05\/cover-fda-food-certification-advertising-rules.png\" alt=\"FDA \u98df\u54c1\u8a3b\u518a\u8207\u7522\u54c1\u8a8d\u8b49\u5dee\u7570\u793a\u610f\u5716\uff0c\u8aaa\u660e\u4e0d\u53ef\u4f5c\u70ba\u5ba3\u50b3\u4f9d\u64da\" width=\"2560\" height=\"1396\" srcset=\"https:\/\/greenoo.tw\/wp-content\/uploads\/2024\/05\/cover-fda-food-certification-advertising-rules.png 2560w, https:\/\/greenoo.tw\/wp-content\/uploads\/2024\/05\/cover-fda-food-certification-advertising-rules-768x419.png 768w, https:\/\/greenoo.tw\/wp-content\/uploads\/2024\/05\/cover-fda-food-certification-advertising-rules-1536x838.png 1536w, https:\/\/greenoo.tw\/wp-content\/uploads\/2024\/05\/cover-fda-food-certification-advertising-rules-2048x1117.png 2048w, https:\/\/greenoo.tw\/wp-content\/uploads\/2024\/05\/cover-fda-food-certification-advertising-rules-18x10.png 18w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/><\/p>\n<p>FDA \u98df\u54c1\u8a3b\u518a\u70ba\u7f8e\u570b\u9032\u53e3\u98df\u54c1\u7684\u5f37\u5236\u6027\u884c\u653f\u767b\u8a18\u7a0b\u5e8f\uff0c\u4e26\u975e\u7522\u54c1\u8a8d\u8b49\u5236\u5ea6\uff0c\u4f9d\u64da FDA \u5b98\u65b9\u898f\u5b9a\uff0c\u4e0d\u53ef\u4f5c\u70ba\u7522\u54c1\u5ba3\u50b3\u3001\u5ee3\u544a\u6216\u54c1\u8cea\u80cc\u66f8\u4f7f\u7528\u3002\u591a\u6578\u96fb\u5546\u5e73\u53f0\uff08\u5982 Amazon\uff09\u4ea6\u660e\u78ba\u7981\u6b62\u8ce3\u5bb6\u4ee5\u300cFDA \u8a8d\u8b49\u300d\u6216\u300cFDA \u6838\u51c6\u300d\u4f5c\u70ba\u7522\u54c1\u63cf\u8ff0\u6216\u884c\u92b7\u7528\u8a9e\u3002<\/p>\n<hr \/>\n<h2>FDA \u98df\u54c1\u8a3b\u518a\u7684\u5236\u5ea6\u5b9a\u4f4d<\/h2>\n<p>\u4f9d\u64da <strong>\u7f8e\u570b\u98df\u54c1\u85e5\u7269\u7ba1\u7406\u5c40\uff08FDA\uff09<\/strong> \u7684\u516c\u958b\u8aaa\u660e\uff0cFDA \u98df\u54c1\u8a2d\u65bd\u8a3b\u518a\uff08Food Facility Registration\uff09\u70ba\u300a\u516c\u5171\u5065\u5eb7\u5b89\u5168\u8207\u751f\u7269\u6050\u6016\u4e3b\u7fa9\u9632\u5099\u61c9\u5c0d\u6cd5\u300b\uff08Bioterrorism Act\uff09\u6240\u8981\u6c42\u4e4b\u884c\u653f\u767b\u8a18\u7a0b\u5e8f\uff0c\u76ee\u7684\u70ba\u5efa\u7acb\u98df\u54c1\u4f9b\u61c9\u93c8\u8ffd\u6eaf\u6a5f\u5236\uff0c\u4e26\u975e\u5c0d\u7522\u54c1\u54c1\u8cea\u3001\u5b89\u5168\u6027\u6216\u5408\u898f\u6027\u7684\u8a8d\u8b49\u6216\u6838\u51c6\u3002<\/p>\n<p>FDA \u98df\u54c1\u8a3b\u518a\u50c5\u78ba\u8a8d\u8a72\u98df\u54c1\u8a2d\u65bd\u5df2\u5411 FDA \u767b\u8a18\u5176\u57fa\u672c\u8cc7\u8a0a\uff08\u5982\u8a2d\u65bd\u5730\u5740\u3001\u7d93\u71df\u985e\u578b\u3001\u7522\u54c1\u985e\u5225\uff09\uff0c\u4e26\u4e0d\u6d89\u53ca\u7522\u54c1\u6aa2\u9a57\u3001\u54c1\u8cea\u8a55\u4f30\u6216\u5b89\u5168\u6027\u80cc\u66f8\u3002<\/p>\n<p><strong>\u5b98\u65b9\u4f86\u6e90<\/strong>\uff1a<br \/>\n\ud83d\udcc4 Registration of Food Facilities and Other Submissions<br \/>\n\ud83d\udd17 <a href=\"https:\/\/www.fda.gov\/food\/registration-food-facilities-and-other-submissions\/registration-food-facilities-bioterrorism-act\" target=\"_blank\" rel=\"noopener\">https:\/\/www.fda.gov\/food\/registration-food-facilities-and-other-submissions\/registration-food-facilities-bioterrorism-act<\/a><br \/>\n\ud83d\udcc5 \u6700\u5f8c\u66f4\u65b0\uff1a2024 \u5e74 12 \u6708<\/p>\n<hr \/>\n<h2>FDA \u5c0d\u65bc\u98df\u54c1\u8a3b\u518a\u5ba3\u50b3\u7684\u5b98\u65b9\u7acb\u5834<\/h2>\n<p>FDA \u660e\u78ba\u898f\u5b9a\uff0c\u98df\u54c1\u8a2d\u65bd\u8a3b\u518a\u4e0d\u5f97\u4f5c\u70ba\u7522\u54c1\u5ba3\u50b3\u3001\u5ee3\u544a\u6216\u54c1\u8cea\u80cc\u66f8\u4f7f\u7528\u3002\u4efb\u4f55\u6697\u793a\u300cFDA \u8a8d\u8b49\u300d\u3001\u300cFDA \u6838\u51c6\u300d\u6216\u300cFDA \u80cc\u66f8\u300d\u7684\u7528\u8a9e\uff0c\u5747\u53ef\u80fd\u69cb\u6210\u4e0d\u5be6\u6a19\u793a\uff08Misbranding\uff09\u6216\u8aa4\u5c0e\u6027\u5ba3\u50b3\uff08Misleading Advertising\uff09\uff0c\u9055\u53cd\u300a\u806f\u90a6\u98df\u54c1\u3001\u85e5\u54c1\u548c\u5316\u599d\u54c1\u6cd5\u300b\uff08Federal Food, Drug, and Cosmetic Act, FD&amp;C Act\uff09\u3002<\/p>\n<p>\u5e38\u898b\u9055\u898f\u7528\u8a9e\u5305\u62ec\uff1a<\/p>\n<ul>\n<li>\u300c\u672c\u7522\u54c1\u5df2\u901a\u904e FDA \u8a8d\u8b49\u300d<\/li>\n<li>\u300cFDA \u6838\u51c6\u4e4b\u98df\u54c1\u300d<\/li>\n<li>\u300c\u7372\u5f97 FDA \u80cc\u66f8\u300d<\/li>\n<li>\u300c\u7b26\u5408 FDA \u6a19\u6e96\u300d\uff08\u82e5\u672a\u660e\u78ba\u8aaa\u660e\u5177\u9ad4\u6a19\u6e96\uff09<\/li>\n<\/ul>\n<p>\u3010\u5b98\u65b9\u4f9d\u64da\u8aaa\u660e\u3011<\/p>\n<p>\u4f9d\u64da <strong>\u7f8e\u570b\u98df\u54c1\u85e5\u7269\u7ba1\u7406\u5c40\uff08FDA\uff09<\/strong> \u65bc 2023 \u5e74\u66f4\u65b0\u4e4b\u300a\u98df\u54c1\u6a19\u793a\u6307\u5f15\u300b\uff08Food Labeling Guide\uff09\uff0c\u98df\u54c1\u88fd\u9020\u5546\u6216\u9032\u53e3\u5546\u4e0d\u5f97\u4f7f\u7528\u4efb\u4f55\u6697\u793a FDA \u5c0d\u8a72\u7522\u54c1\u9032\u884c\u8a8d\u8b49\u3001\u6838\u51c6\u6216\u80cc\u66f8\u7684\u7528\u8a9e\uff0c\u9664\u975e\u8a72\u7522\u54c1\u78ba\u5be6\u7d93\u904e FDA \u7279\u5b9a\u5be9\u67e5\u7a0b\u5e8f\uff08\u5982\u98df\u54c1\u6dfb\u52a0\u5291\u5be9\u67e5\u3001GRAS \u901a\u77e5\u7b49\uff09\u4e26\u7372\u5f97\u6b63\u5f0f\u6838\u51c6\u3002<\/p>\n<p><strong>\u5b98\u65b9\u4f86\u6e90<\/strong>\uff1a<br \/>\n\ud83d\udcc4 Food Labeling Guide<br \/>\n\ud83d\udd17 <a href=\"https:\/\/www.fda.gov\/food\/guidance-regulation-food-and-dietary-supplements\/food-labeling-guide\" target=\"_blank\" rel=\"noopener\">https:\/\/www.fda.gov\/food\/guidance-regulation-food-and-dietary-supplements\/food-labeling-guide<\/a><br \/>\n\ud83d\udcc5 \u6700\u5f8c\u66f4\u65b0\uff1a2023 \u5e74 10 \u6708<\/p>\n<hr \/>\n<h2>\u96fb\u5546\u5e73\u53f0\u5c0d\u65bc FDA \u5ba3\u50b3\u7684\u5be9\u6838\u898f\u5247<\/h2>\n<h3>Amazon \u5e73\u53f0\u898f\u7bc4<\/h3>\n<p>Amazon \u660e\u78ba\u7981\u6b62\u8ce3\u5bb6\u5728\u7522\u54c1\u6a19\u984c\u3001\u63cf\u8ff0\u3001A+ \u5167\u5bb9\u6216\u5ee3\u544a\u6587\u6848\u4e2d\u4f7f\u7528\u300cFDA \u8a8d\u8b49\u300d\u3001\u300cFDA \u6838\u51c6\u300d\u6216\u4efb\u4f55\u6697\u793a FDA \u80cc\u66f8\u7684\u7528\u8a9e\u3002\u82e5\u8ce3\u5bb6\u9055\u53cd\u6b64\u898f\u5b9a\uff0c\u53ef\u80fd\u9762\u81e8\u4ee5\u4e0b\u5f8c\u679c\uff1a<\/p>\n<ul>\n<li>Listing \u4e0b\u67b6<\/li>\n<li>\u5e33\u865f\u8b66\u544a\u6216\u66ab\u505c<\/li>\n<li>\u5ee3\u544a\u6295\u653e\u6b0a\u9650\u53d7\u9650<\/li>\n<\/ul>\n<p>\u4f9d\u64da <strong>Amazon Seller Central<\/strong> \u7684\u5b98\u65b9\u653f\u7b56\u6587\u4ef6\uff0c\u8ce3\u5bb6\u50c5\u53ef\u8aaa\u660e\u300c\u672c\u7522\u54c1\u7531\u5df2\u5b8c\u6210 FDA \u98df\u54c1\u8a2d\u65bd\u8a3b\u518a\u4e4b\u8a2d\u65bd\u88fd\u9020\u300d\uff0c\u4f46\u4e0d\u53ef\u6697\u793a\u7522\u54c1\u672c\u8eab\u5df2\u7372\u5f97 FDA \u8a8d\u8b49\u6216\u6838\u51c6\u3002<\/p>\n<p><strong>\u5b98\u65b9\u4f86\u6e90<\/strong>\uff1a<br \/>\n\ud83d\udcc4 Amazon Seller Central &#8211; FDA Requirements<br \/>\n\ud83d\udd17 <a href=\"https:\/\/sellercentral.amazon.com\/help\/hub\/reference\/external\/G200164650\" target=\"_blank\" rel=\"noopener\">https:\/\/sellercentral.amazon.com\/help\/hub\/reference\/external\/G200164650<\/a><br \/>\n\ud83d\udcc5 \u6700\u5f8c\u66f4\u65b0\uff1a2024 \u5e74 11 \u6708<\/p>\n<h3>\u5176\u4ed6\u96fb\u5546\u5e73\u53f0<\/h3>\n<ul>\n<li><strong>eBay<\/strong>\uff1a\u7981\u6b62\u4f7f\u7528\u300cFDA \u8a8d\u8b49\u300d\u6216\u300cFDA \u6838\u51c6\u300d\u4f5c\u70ba\u7522\u54c1\u63cf\u8ff0<\/li>\n<li><strong>Walmart Marketplace<\/strong>\uff1a\u8981\u6c42\u8ce3\u5bb6\u63d0\u4f9b FDA \u8a3b\u518a\u8b49\u660e\uff0c\u4f46\u7981\u6b62\u4f5c\u70ba\u5ba3\u50b3\u7528\u9014<\/li>\n<li><strong>Shopify<\/strong>\uff1a\u5e73\u53f0\u672c\u8eab\u7121\u9650\u5236\uff0c\u4f46\u5ee3\u544a\u6295\u653e\uff08\u5982 Facebook\u3001Google Ads\uff09\u4ecd\u53d7\u5ee3\u544a\u5e73\u53f0\u898f\u7bc4\u7d04\u675f<\/li>\n<\/ul>\n<hr \/>\n<h2>\ud83d\udcca <strong>\u8868\u683c\u8aaa\u660e<\/strong>\uff1aFDA \u98df\u54c1\u8a3b\u518a\u5ba3\u50b3\u898f\u7bc4\u5224\u65b7\uff08\u8cc7\u6599\u5f59\u6574\uff1a\u7da0\u5708\u5708\uff09<\/h2>\n<div class=\"MarkdownTable_tableContainer__2k5Kh\" tabindex=\"0\" role=\"region\">\n<table>\n<thead>\n<tr>\n<th>\u5ba3\u50b3\u7528\u8a9e<\/th>\n<th>\u662f\u5426\u5408\u898f<\/th>\n<th>\u8aaa\u660e<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td>\u672c\u7522\u54c1\u5df2\u901a\u904e FDA \u8a8d\u8b49<\/td>\n<td>\u274c \u4e0d\u5408\u898f<\/td>\n<td>FDA \u98df\u54c1\u8a3b\u518a\u975e\u8a8d\u8b49\u5236\u5ea6<\/td>\n<\/tr>\n<tr>\n<td>\u672c\u7522\u54c1\u7531\u5df2\u5b8c\u6210 FDA \u98df\u54c1\u8a2d\u65bd\u8a3b\u518a\u4e4b\u8a2d\u65bd\u88fd\u9020<\/td>\n<td>\u2705 \u5408\u898f<\/td>\n<td>\u50c5\u8aaa\u660e\u8a2d\u65bd\u8a3b\u518a\u72c0\u614b\uff0c\u672a\u6697\u793a\u7522\u54c1\u8a8d\u8b49<\/td>\n<\/tr>\n<tr>\n<td>FDA \u6838\u51c6\u4e4b\u98df\u54c1<\/td>\n<td>\u274c \u4e0d\u5408\u898f<\/td>\n<td>\u9664\u975e\u7d93\u904e\u7279\u5b9a\u5be9\u67e5\u7a0b\u5e8f\uff08\u5982\u98df\u54c1\u6dfb\u52a0\u5291\u5be9\u67e5\uff09<\/td>\n<\/tr>\n<tr>\n<td>\u7b26\u5408 FDA \u98df\u54c1\u5b89\u5168\u6a19\u6e96<\/td>\n<td>\u26a0\ufe0f \u9700\u660e\u78ba\u8aaa\u660e<\/td>\n<td>\u9700\u660e\u78ba\u8aaa\u660e\u5177\u9ad4\u6a19\u6e96\uff08\u5982 HACCP\u3001GMP\uff09<\/td>\n<\/tr>\n<tr>\n<td>\u5df2\u5411 FDA \u767b\u8a18<\/td>\n<td>\u2705 \u5408\u898f<\/td>\n<td>\u50c5\u8aaa\u660e\u884c\u653f\u767b\u8a18\u4e8b\u5be6<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/div>\n<p>\uff08\u6b64\u8868\u683c\u5354\u52a9\u53f0\u7063\u8ce3\u5bb6\u5feb\u901f\u5224\u65b7\u5e38\u898b\u5ba3\u50b3\u7528\u8a9e\u662f\u5426\u7b26\u5408 FDA \u898f\u7bc4\uff09<\/p>\n<h2><\/h2>\n<p>\u672c\u6587\u5167\u5bb9\u4fc2\u4f9d\u64da\u76ee\u524d\u53ef\u67e5\u4e4b\u5b98\u65b9\u516c\u958b\u8cc7\u8a0a\u6574\u7406\uff0c\u5be6\u969b\u9069\u7528\u60c5\u6cc1\u4ecd\u9808\u4ee5\u4e3b\u7ba1\u6a5f\u95dc\u6700\u65b0\u516c\u544a\u8207\u5be6\u969b\u57f7\u884c\u70ba\u6e96\u3002<\/p>\n<h2><\/h2>\n<p>\u4f9d\u64da <strong>\u7f8e\u570b\u806f\u90a6\u8cbf\u6613\u59d4\u54e1\u6703\uff08FTC\uff09<\/strong> \u65bc 2022 \u5e74\u767c\u5e03\u4e4b\u300a\u5ee3\u544a\u771f\u5be6\u6027\u6307\u5f15\u300b\uff08Truth in Advertising Guidance\uff09\uff0c\u4efb\u4f55\u6697\u793a\u653f\u5e9c\u6a5f\u69cb\u5c0d\u7522\u54c1\u9032\u884c\u8a8d\u8b49\u3001\u6838\u51c6\u6216\u80cc\u66f8\u7684\u5ee3\u544a\u7528\u8a9e\uff0c\u82e5\u7f3a\u4e4f\u4e8b\u5be6\u4f9d\u64da\uff0c\u5747\u53ef\u80fd\u69cb\u6210\u4e0d\u5be6\u5ee3\u544a\uff0c\u9055\u53cd\u300a\u806f\u90a6\u8cbf\u6613\u59d4\u54e1\u6703\u6cd5\u300b\uff08FTC Act\uff09\u3002<\/p>\n<p><strong>\u5b98\u65b9\u4f86\u6e90<\/strong>\uff1a<br \/>\n\ud83d\udcc4 Truth in Advertising<br \/>\n\ud83d\udd17 <a href=\"https:\/\/www.ftc.gov\/news-events\/topics\/truth-advertising\" target=\"_blank\" rel=\"noopener\">https:\/\/www.ftc.gov\/news-events\/topics\/truth-advertising<\/a><br \/>\n\ud83d\udcc5 \u6700\u5f8c\u66f4\u65b0\uff1a2022 \u5e74 8 \u6708<\/p>\n<hr \/>\n<h2>FAQ<\/h2>\n<p><strong>Q1\uff1a\u7f8e\u570b FDA \u98df\u54c1\u8a8d\u8b49\u53ef\u505a\u5ba3\u50b3\u55ce\uff1f<\/strong><br \/>\nFDA \u98df\u54c1\u8a3b\u518a\u70ba\u884c\u653f\u767b\u8a18\u7a0b\u5e8f\uff0c\u4e26\u975e\u7522\u54c1\u8a8d\u8b49\u5236\u5ea6\uff0c\u4f9d\u64da FDA \u5b98\u65b9\u898f\u5b9a\uff0c\u4e0d\u53ef\u4f5c\u70ba\u7522\u54c1\u5ba3\u50b3\u3001\u5ee3\u544a\u6216\u54c1\u8cea\u80cc\u66f8\u4f7f\u7528\u3002<\/p>\n<p><strong>Q2\uff1a\u5b8c\u6210 FDA \u98df\u54c1\u8a3b\u518a\u5f8c\u53ef\u4ee5\u8aaa\u300cFDA \u8a8d\u8b49\u300d\u55ce\uff1f<\/strong><br \/>\n\u4e0d\u53ef\u4ee5\u3002FDA 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